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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KICOS is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence KICOS performance in the Ecuador and how they change over time
See what factors influence KICOS performance in the Ecuador and how they change over time
Available by subscription
Available by subscription
An analysis of KICOS' competitors in the Ecuador
An analysis of KICOS' competitors in the Ecuador
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference in the Cafe & Restaurants industry.
KICOS, with a market performance of 98, is a leading brand, placing it in the top 2% in Ecuador. Its high percentile shows strong customer preference versus competitors like Masamadre, Starbucks - CCI, La Capilla Restaurant, Los Portones Asadero Restaurante, JAMA BANANA and Pollo Forastero.
CSAT reflects customer loyalty. Tracking CSAT helps understand if the brand meets customer expectations and identify areas for improvement.
KICOS's overall CSAT is 59%, a decrease of 5.7 percentage points year-over-year. The CSAT in Pichincha is also 59%, down 5.7 percentage points. The trend line shows a CSAT decreasing during the period. Monitoring and improving customer satisfaction is crucial for brand growth.
Outlet distribution shows brand reach and accessibility to customers. It indicates market penetration and expansion strategy.
KICOS has 15 outlets in Ecuador: 13 in Pichincha, and 1 each in Cotopaxi and Guayas. Pichincha dominates KICOS's outlet presence. Expansion to other regions could be a growth opportunity.
Identifying top competitors helps refine strategies to attract and retain customers.
KICOS's customers also frequent KFC (14.71%), El Hornero (11.76%), Domino's Pizza (11.76%), and McDonald's (11.76%). This cross-visitation data highlights key competitors for KICOS in Ecuador and suggests possible areas for competitive differentiation.
Traffic workload analysis reveals peak hours, allowing for optimized staffing and resource allocation.
KICOS experiences peak traffic between 14:00 and 16:00, with a high of 53.82 at 14:00. Traffic is minimal before 10:00 and after 21:00. Staffing and promotions should align with these peak hours to maximize efficiency and sales.