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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Ecuador and how they change over time
See what factors influence KFC performance in the Ecuador and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Ecuador
An analysis of KFC' competitors in the Ecuador
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals a brand’s share of foot traffic, reflecting competitive strength and customer preference in the Cafe & Restaurants industry.
KFC in Ecuador holds a leading market position with a percentile of 99, placing it in the top 1% of brands. This high percentile indicates significant customer preference relative to peers like Pizza Hut, MONGOS, Sweet & Coffee, McDonald's, Los Bifes de la Vaca, and El Hornero, all positioned at the 99th percentile.
Customer Satisfaction measures how happy customers are with a brand, influencing loyalty and repeat business in the Cafe & Restaurants sector.
Overall customer satisfaction for KFC in Ecuador is at 47%, a decrease of 5.3 percentage points year-over-year. While Manabí shows high satisfaction (93%), Guayas and El Oro show decreased satisfaction. This suggests focusing on regions with lower CSAT to improve the customer experience. The trend shows a decrease from April to June 2025.
Average Check reflects the amount customers spend per visit, indicating pricing strategy effectiveness and customer spending habits in Cafe & Restaurants.
The average check for KFC in Ecuador is $10.9, showing a 3.1% increase year-over-year. Santa Elena Province has the highest average check ($16.5 USD), while others are lower. The trend line shows a slight decrease from April to May 2025, then a rise in June.
Number of Outlets indicates brand reach and market presence, impacting accessibility and convenience for customers in the Cafe & Restaurants industry.
KFC has a total of 111 outlets in Ecuador. Pichincha has the highest number of outlets (55), followed by Guayas (51). Other states have fewer locations, indicating potential for expansion in those regions to increase brand reach.
Understanding competitors helps a brand to identify market threats and opportunities and refine its strategies within Cafe & Restaurants.
KFC's top competitors in Ecuador, based on cross-visitation, are Sweet & Coffee (9.61%), McDonald's (7.52% and 5.85%), El Hornero (3.24%), and Domino's Pizza (2.61%). This highlights the brands that KFC customers also frequent, pointing to potential areas for competitive focus.
Traffic Workload identifies peak hours, enabling efficient staffing and optimized service delivery in the Cafe & Restaurants setting.
KFC in Ecuador experiences peak traffic between 10:00 and 21:00, with the highest workload around 18:00. Traffic is lowest during the early morning hours (0:00 to 5:00). Efficient staffing during peak hours is crucial.
Consumer Segments enable precise marketing by understanding consumer demographics, improving campaign effectiveness and resonating within Cafe & Restaurants.
KFC customers in Ecuador include 72% Women and 115% Men, 147% Gen X, 64% Gen Y, and 114% Gen Z. Men and Gen X segments are overrepresented, while Gen Y is underrepresented. This data suggest tailored marketing strategies for different segments.