Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Zimbabwe and how they change over time
See what factors influence KFC performance in the Zimbabwe and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Zimbabwe
An analysis of KFC' competitors in the Zimbabwe
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
KFC in Zimbabwe holds a leading market position, ranking in the top 1% within the Cafe & Restaurants industry. This percentile indicates a strong brand presence and customer preference compared to its peers like Mozambik, Nando's, Steers, The Three Monkeys, Chicken Slice, and The Lookout Cafe.
CSAT reflects customer loyalty and service quality. Tracking changes helps identify areas for improvement and gauge the impact of customer-focused strategies.
KFC in Zimbabwe demonstrates high customer satisfaction, with an overall CSAT of 98%, a 4pp increase year-over-year. Masvingo Province leads with 99% CSAT, followed by Harare (98%) and Midlands Province (96%). This indicates strong positive customer experiences across key locations, suggesting effective service delivery and customer engagement.
Outlet count reflects market reach and expansion strategy. Tracking locations indicates brand presence and accessibility for consumers.
KFC in Zimbabwe has a total of 16 outlets. Harare has the highest number with 11 outlets, followed by Bulawayo Province with 3, and Midlands and Masvingo Provinces each with 1. This distribution highlights Harare as a key market for KFC's operations.
Competitor analysis reveals key rivals and customer preferences, shaping competitive strategies and identifying opportunities for differentiation.
KFC in Zimbabwe faces strong competition from Nando's (17.78% cross visitation) and Steers (12.11% cross visitation). Mozambik (6.19%), Chicken Slice (5.93%), and Saints 'n' Sinners (4.90%) also attract KFC customers. This indicates shared customer base and the need for KFC to maintain competitive offerings.
Traffic workload by hour shows peak operational times. Understanding these patterns optimizes staffing and resource allocation for enhanced service.
KFC in Zimbabwe experiences peak traffic workload between 10:00 AM and 7:00 PM, with the highest activity around 4:00 PM to 6:00 PM (70.12 - 71.69). Lowest traffic is between midnight and 6:00 AM. This data supports optimized scheduling and resource management during peak hours.
Consumer segments reveal demographic trends. Understanding gender and generation preferences tailors marketing and product strategies for maximum impact.
KFC in Zimbabwe has a slightly higher affinity with women (103 Index) and strong affinity among Gen Z (329 Index) and Gen Y (138 Index) consumers. The brand resonates particularly well with younger generations, who demonstrate higher-than-average engagement with KFC.