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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Belarus and how they change over time
See what factors influence KFC performance in the Belarus and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Belarus
An analysis of KFC' competitors in the Belarus
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
KFC in Belarus holds a leading market performance at the 99th percentile. This indicates a strong market position, meaning that KFC experiences higher customer traffic compared to most competitors in the Cafe & Restaurants industry. Performance peers in similar range: GARAGE food&coffee, Vasil'ki, Grill Kebab, Tempo, Mak.by, and Burger King.
Customer satisfaction (CSAT) reflects customer contentment, influencing loyalty and brand perception. It shows if the service meets the expectations.
KFC's overall customer satisfaction in Belarus is 40%, a 4.2 percentage point increase year-over-year. Satisfaction varies by region: Homyel Region at 73%, Hrodna Region at 63%, Minsk Region at 44%, Brest Region at 28%, while Mahilyow Region declined to 32%. The trend shows CSAT increasing from 30% to 45.37% from April to June 2025.
The number of outlets indicates brand's reach and accessibility to customers. More outlets can often lead to greater convenience and market presence.
KFC has several outlets in Belarus, with Brest Region leading with 11 outlets, followed by Minsk Region with 10. Homyel and Hrodna Regions each have 7, Mahilyow Region has 5, and Vitsebsk Region has 1. This distribution shows KFC's presence varies across different regions in Belarus.
Competitor analysis reveals who else customers consider, guiding strategies to differentiate and capture market share.
KFC's top competitors in Belarus, based on customer cross-visitation, are Burger King (12.96%), McDonald's (7.41%), Domino's Pizza (7.41%), Dodo Pizza (7.41%), and Tempo (7.41%). This indicates that customers who visit KFC also frequent these establishments.
Traffic workload patterns reveal peak hours, enabling optimized staffing and resource allocation for better customer experience.
Traffic workload for KFC in Belarus peaks between 12:00 and 21:00, with the highest traffic at 18:00. The lowest traffic occurs between 0:00 and 7:00. This data shows when KFC needs to be fully staffed and prepared for high customer volume.
Understanding consumer segments enables targeted marketing, tailoring messages and products to specific demographics for better engagement.
KFC in Belarus shows a high affinity with women (index 88%) and men (index 112%). Gen X indexes at 111%, showing high affinity, and Gen Y indexes higher at 115%. This indicates KFC is more popular among Gen Y than average.