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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Kaburaya is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Kaburaya performance in the Japan and how they change over time
See what factors influence Kaburaya performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Kaburaya' competitors in the Japan
An analysis of Kaburaya' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Kaburaya, with a market performance of 99, is a leading brand in the Cafe & Restaurants industry in Japan, placing it in the top 1%. This indicates a strong market presence and high customer preference relative to its competitors. Performance peers in a similar range include Matsuo Jingisukan, Sumiyoshi JR Nagoya station, Maguro-to-Shari Asakusa, Hakata Bar Sumiyoshiya, KYK, and Partik Restaurant.
Customer satisfaction (CSAT) measures how well a brand's products or services meet customer expectations, reflecting loyalty and likelihood of repeat business.
Kaburaya's overall customer satisfaction is 81%, a decrease of 5.9 percentage points year-over-year. Saitama Prefecture shows high CSAT (96%) with significant growth, while Chiba Prefecture experienced a substantial decline (60%). This suggests a need to investigate and address satisfaction issues in Chiba.
Number of outlets indicates brand's physical presence, reflecting its reach and accessibility to customers across different locations.
Kaburaya has a presence in multiple prefectures, with 3 outlets in Saitama Prefecture, 2 in Chiba and Shizuoka Prefectures each, and 1 in Kanagawa Prefecture. This distribution highlights Saitama Prefecture as the area with the highest concentration of Kaburaya outlets.
Identifying key competitors helps understand the competitive landscape, enabling strategic positioning and differentiation efforts to capture market share.
Kaburaya's top competitors based on customer cross-visitation are Hidakaya (10.29%), Matsuya (8.82%), Doutor (8.82%), 店 (8.09%), and McDonald's (7.35%). This reveals the brands frequently visited by Kaburaya's customers, indicating potential areas for competitive focus.
Traffic workload by hours reveals peak operational times, enabling efficient staffing and resource allocation to meet customer demand effectively.
Kaburaya's traffic workload peaks between 17:00 and 21:00, with the highest traffic at 19:00 (69.44). Traffic is minimal between 0:00 and 10:00. This pattern suggests a strong evening and dinner crowd, requiring staffing adjustments to accommodate peak hours.
Consumer segment analysis informs targeted marketing by understanding demographics, tailoring messaging to resonate with each group and improve engagement.
Kaburaya's customer base shows higher affinity among women (69%) and men (118%). Gen X (135%) shows high affinity, while Gen Y (84%) and Gen Z (80%) are under-indexed. It's worth noting that affinity index value is relative to the average consumer (Index = 100).