Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hidakaya is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hidakaya performance in the Japan and how they change over time
See what factors influence Hidakaya performance in the Japan and how they change over time
Available by subscription
Available by subscription
An analysis of Hidakaya' competitors in the Japan
An analysis of Hidakaya' competitors in the Japan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, indicating competitive strength and customer preference in the industry.
Hidakaya's market performance stands at the 99th percentile, marking it as a leading brand. This high percentile signifies a strong market presence and significant customer preference compared to its peers. Its performance peers, including Yudetaro, Taketora, Torikizoku, Tully's Coffee, Rai Rai Tei and Tsujita, are also in the leading percentile range.
CSAT measures customer happiness. High CSAT scores boost loyalty and positive word-of-mouth, directly impacting revenue and brand reputation.
Hidakaya's overall customer satisfaction (CSAT) is 66%, a decrease of 2.1 percentage points year-over-year. CSAT varies by location: Ibaraki Prefecture shows 71% satisfaction with a decrease of 10.6pp, while Chiba Prefecture has 70% satisfaction with an increase of 5.3pp. Gunma shows 70% satisfaction with a decrease of 13.8pp. Kanagawa is at 69% with a decrease of 0.9pp. Saitama is at 64% with a decrease of 0.3pp.
Average check indicates how much customers spend per visit. Increasing this boosts revenue without needing more customers, improving profitability.
Hidakaya's overall average check is 1.1K JPY, an increase of 11.7% year-over-year. Chiba, Saitama and Kanagawa Prefectures show 1.2K JPY. Tochigi and Ibaraki Prefectures show 1.1K JPY. The monthly average check values were 1050.68 JPY, 1262.99 JPY, and 1083.33 JPY in April, May and June 2025, respectively.
Outlet count reflects brand reach. More outlets mean greater accessibility, driving revenue and brand visibility in key markets.
Hidakaya has a significant presence in Japan, with the highest number of outlets in Saitama Prefecture (50). Kanagawa and Chiba Prefectures have 29 and 27 outlets, respectively. Gunma, Hyogo, Ibaraki and Tochigi Prefectures each have 2 outlets. Aichi, Hokkaido and Fukuoka Prefectures have 1 outlet each.
Analyzing competitors reveals market dynamics. It helps identify threats and opportunities, informing strategies to gain a competitive advantage.
Hidakaya's top competitors, based on cross-visitation, are McDonald's (12.57%), 店 (11.51%), Matsuya (11.38%), Saizeriya (7.72%), and Yoshinoya (7.58%). These brands are frequently visited by Hidakaya's customers, indicating potential areas of direct competition and customer overlap.
Traffic workload highlights peak hours. It enables optimized staffing and resource allocation to enhance customer experience and operational efficiency.
Hidakaya experiences peak traffic workload between 10:00 and 22:00, with the highest workload at 12:00 (69.33), 13:00 (66.97), 20:00 (66.94) and 19:00 (68.20). Traffic is lowest between 01:00 and 08:00, indicating a need for adjusted resource planning during these hours.
Understanding consumer segments enables targeted strategies. Tailoring to gender and generation improves engagement and marketing ROI.
Hidakaya's consumer base shows a higher affinity among women (78%), indicated by the negative delta of -21.55, while men show an affinity of (112%) with a positive delta of 12.49. Gen X has an affinity of 105%, Gen Y of 86%, and Gen Z of 117%, showing higher engagement among Gen Z compared to Gen Y.