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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
iTEA is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence iTEA performance in the Singapore and how they change over time
See what factors influence iTEA performance in the Singapore and how they change over time
Available by subscription
Available by subscription
An analysis of iTEA' competitors in the Singapore
An analysis of iTEA' competitors in the Singapore
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
iTEA's Market Performance is at the 96th percentile, indicating a leading position in Singapore's Cafe & Restaurants industry. This means iTEA outperforms most competitors, securing a strong market presence and customer preference. Performance peers in a similar range include: San Ren Xing 三人行, SERVUS German Burger Grill | VIVOCITY, Shi Li Fang Hotpot @ Tiong Bahru Plaza, Overrice, Paris Baguette, and WANGXIAOZAN Hunan Cuisine 王小赞湖南菜.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's (14.06%) is the most visited competitor by iTEA's customers, followed by Saute (6.25%), KOI Thé (4.69%), Kopitiam (4.69%), and PlayMade (4.69%). This shows a customer preference for McDonald's, a fast food chain. ITEA should analyze McDonald's offerings to improve brand's strategy.
Traffic Workload analysis reveals peak hours and customer flow, enabling optimized staffing and resource allocation.
iTEA experiences peak traffic workload between 10:00 and 21:00, with the highest workload at 18:00 (61.08%). There is no traffic from 0:00 to 7:00. This information is useful for staffing.
Consumer segments reveal demographic preferences, guiding targeted marketing and product development strategies.
Women (97) are slightly under-indexed, while Men (102) are slightly over-indexed. Gen X (116) show high affinity, Gen Y (84) are under-indexed, and Gen Z (101) are slightly over-indexed. ITEA should tailor marketing to target the high-affinity Gen X and engage Gen Y.