Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
IKEA is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence IKEA performance in the Saudi Arabia and how they change over time
See what factors influence IKEA performance in the Saudi Arabia and how they change over time
Available by subscription
Available by subscription
An analysis of IKEA' competitors in the Saudi Arabia
An analysis of IKEA' competitors in the Saudi Arabia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
IKEA's market performance is at the 92nd percentile, indicating a leading position in the Saudi Arabian cafe & restaurant industry. This suggests strong customer preference and competitive advantage relative to peers such as رتينة - Ratina, Osturi أسطوري, أسماك الاسكندارني ( احدى فروع شركة بيروت الخليج ), شاورما كيت, Bold Cafe بولد كافيه and Ghannam's Shawarma.
Customer satisfaction (CSAT) is a key performance indicator reflecting customer happiness, influencing loyalty, and impacting brand reputation and revenue.
IKEA's overall CSAT in Saudi Arabia is 73%, an 11.5 percentage point increase year-over-year. Makkah Region shows the highest CSAT at 83% with significant growth, while Riyadh Region's CSAT is 71% but decreased slightly. The Eastern Province has the lowest CSAT at 57% but with upward growth. There was a drop in CSAT during May.
Average check reflects customer spending per visit, indicating pricing strategy effectiveness and customer value perception, which drives revenue growth.
The overall average check for IKEA in Saudi Arabia is 65 SAR, a 5% increase year-over-year. Riyadh Region has the highest average check at 67.7 SAR with no growth, followed by Eastern Province at 66.9 SAR with no growth. Makkah Region shows 61.3 SAR with no growth. In June the average check rose to 74.29 SAR
The number of outlets indicates brand reach and market presence, reflecting expansion strategy and potential revenue generation capacity.
IKEA has a total of 4 outlets in Saudi Arabia. The Riyadh Region has 2 outlets, while the Eastern Province and Makkah Region each have 1 outlet. No growth value has been detected.
Identifying competitors helps refine strategy, exploit market gaps, and understand competitive pressures affecting market share and profitability.
IKEA's top competitors in Saudi Arabia, based on cross-visitation, are Al Baik (15.15%), Starbucks (9.09%), Dunkin' (7.58%), McDonald's (7.58%), and Mama Noura (6.06%). This indicates customers who visit IKEA also frequent these fast-food and coffee chains.
Analyzing hourly traffic helps optimize staffing, manage inventory, and tailor marketing to maximize sales during peak times and improve customer experience.
Traffic workload at IKEA in Saudi Arabia varies throughout the day. Peak hours are between 8 AM and 12 PM, with the highest traffic around 10 AM (46.71). Traffic gradually decreases after 12 PM, reaching its lowest points in the early morning hours (0). This data shows that IKEA needs to adjust staff in morning hours.
Analyzing consumer segments helps tailor marketing, product development, and service offerings to maximize engagement and market penetration by understanding diverse needs.
Women are overrepresented (Affinity Index of 64) compared to men (Affinity Index of 115). Gen X is overrepresented (Affinity Index of 264) whereas Gen Y is underrepresented (Affinity Index of 73). The affinity index indicates that Gen X and women demonstrate a higher affinity towards the brand in the Saudi market.