Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hong Ya Hamburger is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hong Ya Hamburger performance in the Taiwan and how they change over time
See what factors influence Hong Ya Hamburger performance in the Taiwan and how they change over time
Available by subscription
Available by subscription
An analysis of Hong Ya Hamburger' competitors in the Taiwan
An analysis of Hong Ya Hamburger' competitors in the Taiwan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reflects brand's share of foot traffic, showing competitive strength and customer preference in the Cafe & Restaurants industry.
Hong Ya Hamburger's Market Performance is at the 99th percentile, a leading position. This means it outperforms 99% of Cafe & Restaurants brands in Taiwan, indicating high customer preference and a strong competitive edge. Performance peers in the same range include 白寶奶奶港式菠蘿包 仁德店, 吃肉肉 CHIH ROU ROU 燒肉専門店, 【千和牛肉麵】🔛 宵夜開放 🔝, Chien Yen Tamsui Branch, 吳班長川味便當黎明總店, and 攪攪風味小火鍋—土城立德店.
CSAT shows how happy customers are with Hong Ya Hamburger. Higher scores mean customers are more likely to return and recommend the brand.
Hong Ya Hamburger's overall CSAT is 77%, up 15.8 percentage points year-over-year, indicating improved customer satisfaction. New Taipei shows the highest satisfaction (100%), followed by Taipei (89%), Zhubei City (85%), Tainan (83%), and Taichung (72%). Customer satisfaction has fluctuated, peaking in April 2025 before decreasing through June 2025.
Average Check (TWD) indicates the amount customers spend per visit. Tracking this helps Hong Ya Hamburger manage pricing and revenue strategies.
Hong Ya Hamburger's overall average check is 130.9 TWD, a slight decrease of 0.2% year-over-year. Taoyuan City has an average check of 133.3 TWD, while Taichung has 118.6 TWD. The average check decreased from 139.13 TWD in April 2025 to 121.05 TWD in June 2025.
Number of Outlets shows brand's reach. More outlets can increase brand awareness, market share, and drive revenue growth.
Hong Ya Hamburger has 121 outlets. Taichung has the highest number of outlets (61), followed by Taoyuan City (11), Tainan (10), New Taipei (10), and Taipei (8). This distribution shows a strong presence in Taichung, with smaller but significant presence in other major cities.
Understanding competitors reveals market dynamics and helps Hong Ya Hamburger identify opportunities to differentiate and capture market share.
The top competitors of Hong Ya Hamburger, based on cross-visitation, are McDonald's (7.14%), Starbucks (4.59%), Ba Fang Yun Ji (4.08%), 早安美芝城 (3.57%), and 弘爺漢堡 (3.57%). These brands are frequently visited by Hong Ya Hamburger's customers, highlighting them as key competitors.
Traffic Workload by hours reveals peak hours, informing staffing & marketing strategies. Understanding when customers visit helps optimize operations.
Hong Ya Hamburger experiences peak traffic between 6:00 and 9:00, with the highest workload at 8:00 (60.67). There is also significant traffic at 5:00 (21.19), 10:00 (50.94) and 11:00 (38.45). Traffic is minimal between 14:00 and 17:00, suggesting strategic focus on morning hours.
Consumer segments allows targeted marketing. Understanding customer demographics maximizes advertising and brand-building effectiveness.
Hong Ya Hamburger's customer base is comprised predominantly by Women (82% affinity) with a delta of -5.05, which means Women are well represented. The brand is highly popular among Gen Z (458% affinity, 100 delta), indicating strong affinity.