Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hardee's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hardee's performance in the United Arab Emirates and how they change over time
See what factors influence Hardee's performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Hardee's' competitors in the United Arab Emirates
An analysis of Hardee's' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Hardee's holds a leading market position with a 99th percentile ranking. This signifies a strong competitive advantage, demonstrating high customer preference within the Cafe & Restaurants industry in the UAE. Performance peers Allo Beirut, Bikanervala, India Palace Restaurant, Al Safadi Restaurant, Nando's and Starbucks have adjacent percentile.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and future revenue through positive customer experiences.
Hardee's demonstrates strong customer satisfaction in the UAE, with an overall CSAT score of 88%, a 7.6 percentage point increase year-over-year. Customer satisfaction varies by region, with Ras al-Khaimah having the highest score (95%) and Abu Dhabi Emirate the lowest (62%), though all regions show improvement.
Average check reveals customer spending habits, influencing revenue strategies and menu optimization for increased profitability.
Hardee's average check in the UAE is 71.5 AED, a 9.3% increase year-over-year, signaling customers are spending more per visit. Average check varies by region, with Fujairah Emirate having the highest value (101.5 AED). There was no growth data for average check across the Emirates.
Outlet count reflects market reach and brand presence, directly impacting accessibility and potential customer acquisition.
Hardee's has a significant presence in the UAE, with 34 outlets in Dubai representing the largest concentration. Abu Dhabi Emirate follows with 26 outlets. The presence in Umm al-Quwain (1 outlet) and Fujairah Emirate (2 outlets) are the lowest.
Competitor analysis identifies key rivals, guiding strategies to differentiate and capture market share effectively.
KFC (15.88%), Pizza Hut (9.10%), and McDonald's (8.81%) are the top competitors for Hardee's in the UAE, based on customer cross-visitation. Burger King (5.83%) and Al Baik (3.93%) follow, indicating a competitive fast-food landscape.
Traffic workload highlights peak hours, enabling efficient staffing and resource allocation for optimal service.
Hardee's in the UAE experiences peak traffic between 6 PM and 10 PM (hod 18-22), with the highest workload at 62.20% at 10 PM (hod 22). Traffic workload is lowest between 4 AM and 8 AM (hod 4-8).
Consumer segments enable targeted messaging, maximizing marketing ROI by aligning content with audience preferences.
Hardee's customer base shows high affinity among men (124 index) and Gen Y (104 index), suggesting these segments are overrepresented compared to the average consumer. In contrast, women (58 index) and Gen Z (89 index) have lower affinity.