Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hard Rock Cafe is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Hard Rock Cafe performance in the Mexico and how they change over time
See what factors influence Hard Rock Cafe performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Hard Rock Cafe' competitors in the Mexico
An analysis of Hard Rock Cafe' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, showing its competitive strength and customer preference within its industry.
Hard Rock Cafe's market performance in Mexico is at the 98th percentile, indicating a leading position. This signifies that the brand captures a significant share of customer visits compared to its competitors. Performance peers include Ochentos Pizza, Heidi's, FONDA Mariquita, Caldos de Gallina "Luis", Gagootz Arboleda, and Cangrejito Mi Rey.
CSAT reflects customer happiness, vital for loyalty and brand health, guiding improvements to boost positive experiences and retention.
Customer satisfaction for Hard Rock Cafe in Mexico is 77%, a 15.6 percentage point increase year-over-year. Quintana Roo shows high satisfaction at 82%, while Jalisco is at 81%. The CSAT has remained relatively stable around 80.95% from April to June 2025.
Average check size is vital for understanding customer spending habits, impacting revenue, profitability, and financial performance.
The overall average check for Hard Rock Cafe in Mexico is 376.9 MXN, a 26.1% decrease year-over-year. In Jalisco, the average check is 450 MXN. The average check has remained relatively stable around 367.65 MXN from April to June 2025.
Outlet count reflects brand reach, impacting market share, visibility, and accessibility for consumers within key regions.
Hard Rock Cafe has 3 outlets in Quintana Roo, 2 in Baja California Sur, and 1 in Jalisco, Mexico. This distribution indicates a concentration of outlets in tourist-heavy states.
Analyzing competitors reveals market landscape, customer preferences, and threats, guiding strategic positioning and differentiation efforts.
The top competitors for Hard Rock Cafe in Mexico, based on cross-visitation, are McDonald's (8), Señor Frog's (6), Domino's Pizza (6), El Fogón del Rancho (4), and Mr. Pampas (4). This indicates a diverse range of dining preferences among Hard Rock Cafe customers.
Understanding traffic workload helps optimize staffing and resource allocation, ensuring efficient operations and a positive customer experience.
Traffic workload at Hard Rock Cafe in Mexico peaks between 12:00 PM and 6:00 PM, with the highest workload at 47.57% at 5:00 PM and 6:00 PM. There is minimal activity between midnight and 9:00 AM.
Consumer insights guide targeted marketing, tailoring messages, and offerings to resonate with distinct groups, optimizing engagement and ROI.
Women are overrepresented among Hard Rock Cafe consumers (79% affinity), while men are even more so (114% affinity). Gen X exhibits very high affinity (184%), whereas Gen Y shows a slightly below-average affinity (88%).