Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Hard Rock Cafe is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Hard Rock Cafe performance in the Germany and how they change over time
See what factors influence Hard Rock Cafe performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Hard Rock Cafe' competitors in the Germany
An analysis of Hard Rock Cafe' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Hard Rock Cafe has a market performance of 99, placing it in the leading position. This shows strong competitive strength and customer preference. Performance peers include Augustiner-Keller, Timberjacks, Space Burger, Niddafeld Schnitzelhaus, Schweinske Restaurant in Hamburg, and Bäckerei Büsch, all within a similar percentile range.
Customer satisfaction (CSAT) indicates loyalty and likelihood of repeat business, directly impacting brand reputation and revenue generation.
Hard Rock Cafe's overall CSAT is 74%, up by 6.7 percentage points year-over-year. North Rhine-Westphalia shows 81% CSAT, up 15.5pp, while Bavaria has 72%, up 2.7pp. Customer satisfaction saw fluctuations over the period, peaking in May 2025.
Average check reflects customer spending per visit, crucial for profitability. Monitoring this KPI informs pricing and upselling strategies.
The overall average check for Hard Rock Cafe is 33.8 EUR, a 3.3% increase year-over-year. Bavaria has an average check of 39.8 EUR. The average check saw fluctuations over the period, peaking in June 2025.
Outlet count indicates market presence and accessibility. It reflects brand expansion strategy and potential customer reach within a region.
Hard Rock Cafe has one outlet each in North Rhine-Westphalia, Bavaria and Rhineland-Palatinate. It shows limited but strategic presence in key regions within Germany.
Analyzing competitors helps to understand the competitive landscape and customer preferences, informing strategies for differentiation and market share growth.
Top competitors based on customer cross-visitation are McDonald's (5.83%), L'Osteria (4.08%), Burger King (2.92%), Hofbräuhaus München (2.77%), and Block House (2.48%). These brands share Hard Rock Cafe's customer base.
Traffic workload analysis reveals peak hours and customer flow, enabling optimized staffing, resource allocation, and targeted marketing campaigns.
Traffic workload peaks between 17:00 and 19:00 hours, with the highest workload at 18:00. Traffic is minimal between 0:00 and 10:00, indicating lower customer activity during these hours.
Understanding consumer segments by Gender and Generation informs targeted marketing and positioning strategies, optimizing customer engagement and ROI.
The consumer base shows a high affinity towards women(88), while men are over-represented with an affinity index of 107. Among generations, Gen X has a high affinity (134), while Gen Y (78) and Gen Z (82) are under-indexed. This suggests targeted approaches for different demographics.