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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Häagen-Dazs is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Häagen-Dazs performance in the Mexico and how they change over time
See what factors influence Häagen-Dazs performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Häagen-Dazs' competitors in the Mexico
An analysis of Häagen-Dazs' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals brand's share of foot traffic, reflecting competitive strength and customer preference in the industry.
Häagen-Dazs holds a leading market performance percentile of 99 in Mexico's Cafe & Restaurants industry. This places it in the top 1%, indicating a very strong competitive position and high customer preference. Performance peers like Gallo Cervecero, Cantina La 20, Rodizio, Tacos El Pata, La Marmota, and Boston's are in the same percentile range.
Customer Satisfaction (CSAT) measures how well a company's products or services meet or exceed customer expectations, driving loyalty and positive word-of-mouth.
Häagen-Dazs boasts a high overall CSAT of 97% in Mexico, up 1.5 percentage points year-over-year. States like Aguascalientes, Guanajuato, Yucatán and State of Mexico show 100% satisfaction. There is an upward trend in CSAT from April to June 2025, peaking at 98.33%.
Number of outlets signifies market presence and accessibility, directly impacting brand visibility and potential customer reach.
Häagen-Dazs has a presence across multiple states in Mexico. Quintana Roo leads with 14 outlets, followed by the State of Mexico with 10. Other states include Querétaro, Jalisco, Morelos, Nuevo León, Veracruz, Baja California Sur, Sinaloa and Guanajuato.
Identifying key competitors through cross-visitation patterns provides insights for strategic positioning and competitive advantage.
Starbucks is the top competitor for Häagen-Dazs in Mexico, with a cross-visitation rate of 5.95%. Other notable competitors include Amorino Gelato (3.24%), Domino's Pizza (2.70%), Toks (2.70%), and Cachanilla (2.16%).
Understanding traffic workload patterns helps optimize staffing, inventory, and marketing efforts to align with peak customer demand.
Häagen-Dazs experiences peak traffic between 11 AM and 8 PM in Mexico, with the highest workload around 6 PM (55.33%). Traffic is minimal during the early morning hours (12 AM - 8 AM).
Analyzing consumer segments by Gender and Generation informs targeted marketing, enhancing relevance and engagement.
Women show a high affinity (index 118) towards Häagen-Dazs in Mexico, while men are under-indexed (index 88). Gen Y exhibits a high affinity (index 117) for the brand, while Gen X is under-indexed (index 41).