Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Häagen-Dazs is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Häagen-Dazs performance in the Belgium and how they change over time
See what factors influence Häagen-Dazs performance in the Belgium and how they change over time
Available by subscription
Available by subscription
An analysis of Häagen-Dazs' competitors in the Belgium
An analysis of Häagen-Dazs' competitors in the Belgium
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Häagen-Dazs has a Market Performance percentile of 99, indicating a leading position in Belgium's Cafe & Restaurants industry. This means it captures a significant portion of customer traffic. Performance peers like Point Chaud, Mister Spaghetti, Chez Léon, WASBAR, Wolf and Tonton Chami share the same leading percentile.
Customer Satisfaction reflects how happy customers are with Häagen-Dazs, influencing loyalty and brand reputation within the Cafe & Restaurants sector.
Häagen-Dazs' overall Customer Satisfaction (CSAT) is 79%, a decrease of 5 percentage points year-over-year. Brussels-Capital shows higher CSAT at 80% with an increase of 1.4 percentage points, while Wallonia has 79% with a decrease of 13.4 percentage points. This shows customer satisfaction is decreasing in Wallonia region.
Number of Outlets indicates Häagen-Dazs' market presence across regions, directly influencing brand visibility and customer accessibility in Belgium.
Häagen-Dazs has 4 outlets in Brussels-Capital, 2 in Wallonia, and 1 in Flanders. The distribution shows stronger presence in Brussels-Capital, suggesting focus in this region. The company can consider expanding to other locations.
Competitor analysis identifies key rivals for Häagen-Dazs, informing strategic positioning and highlighting opportunities for differentiation in Belgium.
Top competitors based on cross-visitation are Lloyd Coffee Eatery and KFC (4.55%), followed by Australian Home Made Ice Cream, Greek & Potatoes, and Léopold Café Royal (3.03%). This indicates shared customer base and the need to differentiate. These brands can also be partners.
Traffic Workload by hours reveals peak traffic, enabling optimized staffing and resource allocation for Häagen-Dazs within Belgium's Cafe & Restaurants sector.
Traffic workload peaks between 14:00 and 16:00, reaching 47.71 and 48.37. Lowest traffic is between 0:00 and 5:00. Häagen-Dazs should optimize staffing and resources to match peak demand and minimize costs during low activity.
Consumer Segments help Häagen-Dazs tailor marketing by understanding gender and generation preferences, improving engagement in Belgium's market.
Women (affinity index 150) are overrepresented compared to men (affinity index 68). Gen Y (affinity index 151) is highly overrepresented, while Gen X (59) and Gen Z (88) are underrepresented. Marketing should target women and Gen Y.