Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
KFC is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence KFC performance in the Belgium and how they change over time
See what factors influence KFC performance in the Belgium and how they change over time
Available by subscription
Available by subscription
An analysis of KFC' competitors in the Belgium
An analysis of KFC' competitors in the Belgium
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand strength and customer preference within the Cafe & Restaurants industry, influencing competitive strategies.
KFC in Belgium holds a leading market position with a performance percentile of 99, placing it in the top 1% of brands. This indicates a strong market presence relative to its peers, including Pizza Hut, Manhattn's Burgers, Black & White Burger, My Tannour, Quick and Le Pain Quotidien, which have the same percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting repeat business and long-term revenue growth.
KFC's overall customer satisfaction in Belgium is 60%, a 1.6 percentage point increase year-over-year. Wallonia shows the highest satisfaction at 74%, while Flanders has the lowest at 42%. Satisfaction in Brussels-Capital is 51%. CSAT increased between April and June 2025.
Average check size indicates customer spending habits and pricing effectiveness, guiding revenue optimization strategies.
The overall average check for KFC in Belgium is 19.5 EUR, up 5.6% year-over-year. Wallonia has the highest average check at 20 EUR. Brussels-Capital is 19.7 EUR. Flanders has the lowest at 18.8 EUR. Average check decreased between April and June 2025.
Outlet distribution reflects market reach and accessibility, influencing brand visibility and potential customer base.
KFC has varying outlet numbers across Belgium's regions. Wallonia has the most outlets with 7, followed by Flanders with 6, and Brussels-Capital with 3. The distribution of outlets impacts regional market penetration.
Competitor analysis identifies key rivals and customer cross-visitation patterns, informing competitive positioning and marketing efforts.
The top competitors for KFC in Belgium, based on customer cross-visitation, are McDonald's (11.47%), Burger King (9.87%), and Quick (9.33%). Pizza Hut and Hawaiian Poke Bowl are also competitors (2.93%).
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience during peak hours.
KFC in Belgium experiences peak traffic workload between 11 AM and 10 PM, with the highest activity around 6 PM (59.64%). Traffic is minimal between midnight and 10 AM. This data guides operational decisions.
Consumer segment analysis tailors marketing to specific demographics, maximizing engagement and brand resonance with target audiences.
KFC's consumer base in Belgium shows a strong female affinity (73%), indicating a preference among women. Gen Y (120%) and Gen Z (138%) are overrepresented, showing high affinity, while Gen X (64%) is underrepresented.