Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
GUGU Chicken is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence GUGU Chicken performance in the Thailand and how they change over time
See what factors influence GUGU Chicken performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of GUGU Chicken' competitors in the Thailand
An analysis of GUGU Chicken' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
GUGU Chicken holds a leading market position in Thailand's Cafe & Restaurants industry with a 98th percentile. This indicates a strong competitive advantage. Peers in the same percentile include Prego Samui, กับข้าวในบ้าน Kubkhaw Naibaan, SUPER BOWL - ซุปเปอร์โบลว, นักยำ ตำบอร์น สาขา ปั๊มบางจากกัลปพฤกษ์, Zohng Coffee, and Swensen’s Bangsaen Beach.
Customer satisfaction is crucial for loyalty, repurchase rates, and positive word-of-mouth, directly impacting long-term revenue and brand perception.
GUGU Chicken's overall customer satisfaction is 68%, a decrease of 5.8 percentage points year-over-year. Customer satisfaction in Nonthaburi Province is notably lower at 33%, with a decrease of 11.5 percentage points. The trend shows variation in CSAT over recent months, indicating a need to improve the customer experience.
Outlet count reflects brand reach and expansion, directly influencing market presence and accessibility to customers in different regions.
GUGU Chicken has a total of 6 outlets. Three are located in Nonthaburi Province, two in Pathum Thani Province, and one in Samut Prakan Province. This distribution highlights the brand's current regional focus.
Analyzing competitors helps identify market threats and opportunities, guiding strategic decisions to maintain or improve competitive positioning.
The top competitors for GUGU Chicken, based on customer cross-visitation, are MK Restaurant (7.14%), Café Amazon (4.76%), Bonchon (4.76%), ฉงเมาไท่ หม่าล่าทั่ง สาขา ม.กรุงเทพ (4.76%), and Bake Time Story (2.38%). This reveals key brands that share GUGU Chicken's customer base.
Traffic workload distribution reveals peak hours, enabling efficient staffing, resource allocation, and targeted marketing efforts.
GUGU Chicken experiences peak traffic workload between 17:00 and 19:00, with the highest workload at 19:00 (56.58%). There is significant traffic between 9:00 and 21:00. Lower traffic occurs during early morning hours (0:00 - 7:00).
Understanding consumer segments enables tailored marketing, improved customer engagement, and optimized product offerings for different demographic groups.
GUGU Chicken's consumer base shows a strong affinity for Men (135 index) and Gen Y (129 index) consumers, both overrepresented. Women (33 index), Gen X (30 index), and Gen Z (90 index) show a low affinity.