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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Globus is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Globus performance in the Czechia and how they change over time
See what factors influence Globus performance in the Czechia and how they change over time
Available by subscription
Available by subscription
An analysis of Globus' competitors in the Czechia
An analysis of Globus' competitors in the Czechia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance indicates a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Globus, with a Market Performance percentile of 99, is a leading brand in the Czechia Cafe & Restaurants industry. This high percentile indicates a strong market position, signifying that Globus attracts more customers than most of its competitors. Performance peers in a similar position include Gruzie Restaurant, Gastro Bar 1401 Praha, Dhaba Beas, KYOTO FAST FOOD, Café Chloé, and Lotus Restaurant - Grill & Sushi bar.
Customer Satisfaction (CSAT) reflects customer happiness, influencing loyalty and brand perception. Higher CSAT scores typically correlate with better business outcomes.
Globus's overall CSAT is 47%, a 9.5 percentage point decrease year-over-year. While Southwest (54%), Moravia-Silesia (51%), and Central Moravia (48%) show higher satisfaction with growth, Prague (41%) indicates a notable decrease in customer satisfaction. This mixed performance suggests a need for targeted improvements, particularly in Prague.
Average Check is the typical amount spent per transaction, reflecting pricing strategy, menu appeal, and customer spending habits.
Globus's overall Average Check is 177.8 CZK, a 9.1% increase year-over-year. Prague has the highest Average Check at 182.3 CZK. Northwest has the lowest value of 150 CZK. The growth in average check shows a possible upselling strategy and customers ordering more expensive products.
Number of Outlets signifies brand reach and accessibility. A larger outlet network typically indicates greater market penetration and customer convenience.
Globus has varying numbers of outlets across Czechia. Prague leads with 7 outlets, followed by Moravia-Silesia and Northwest each with 5. The distribution indicates the brand's varying investment and focus across different regions within Czechia.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
McDonald's (8.97%) is the most cross-visited brand by Globus customers, indicating it is a strong competitor. Palác Food (3.85%), Restaurace KAČÁK (2.56%), Hajnovka (2.56%), and Pizza Coloseum (2.56%) also attract Globus's customers. This data suggests opportunities for Globus to differentiate and retain its customer base.
Traffic Workload reveals peak hours, aiding staffing and service optimization for enhanced customer experience and efficient operations.
Globus experiences peak traffic workload between 11:00 and 13:00, with the highest workload at 12:00 (64.64%). Traffic begins increasing around 7:00, and significantly reduces after 20:00. Data shows the best time to advertise discounts is during the peak hours to bring even more traffic.
Understanding consumer segments is vital for tailoring marketing and positioning strategies to resonate with specific groups, maximizing engagement.
Globus's customer base shows a stronger affinity towards women (Affinity Index 72) compared to men (Affinity Index 115). Gen X (Affinity Index 129) shows a high affinity, while Gen Z (Affinity Index 31) is under-indexed. This suggests the brand is highly successful in targeting Gen X. Index of 100 is considered as the average.