Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
McDonald's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence McDonald's performance in the Czechia and how they change over time
See what factors influence McDonald's performance in the Czechia and how they change over time
Available by subscription
Available by subscription
An analysis of McDonald's' competitors in the Czechia
An analysis of McDonald's' competitors in the Czechia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe & restaurant industry.
McDonald's in Czechia holds a leading market performance with a percentile of 99, placing it in the top 1% of brands. This indicates a strong competitive position. Performance peers within a similar percentile range include KFC, Burger King, McCarthy's Irish Pub, Turbo Pizza, Bageterie Boulevard and FAT CAT.
Customer satisfaction (CSAT) measures how well a brand's products/services meet expectations, impacting loyalty and repurchases. It reflects business health.
McDonald's overall customer satisfaction in Czechia is 50%, a decrease of 4.7 percentage points year-over-year. Moravia-Silesia shows the highest CSAT at 60%, but also the largest decrease of 12pp. Customer satisfaction has slightly increased during the months from April (49.66%) to June (51.52%) 2025.
Average check reflects customer spending per visit, revealing pricing strategy effectiveness and customer purchasing behavior at Cafe & Restaurants.
McDonald's average check in Czechia is 258.4 CZK, a 5.6% increase year-over-year. Moravia-Silesia has the highest average check at 266.8 CZK. The average check varied between 254.86 CZK in May and 260.42 CZK in April 2025.
Number of outlets signifies market reach, brand presence, and potential revenue. It reflects expansion strategy and penetration in Cafe & Restaurants.
McDonald's has the highest number of outlets in Prague (45), followed by Central Bohemia (15). Southwest, Northwest, Southeast, Moravia-Silesia and Northeast each have between 10 and 14 outlets. Central Moravia has 9 outlets.
Competitor analysis reveals market dynamics, identifying key players and customer preferences, enabling strategic positioning at Cafe & Restaurants.
McDonald's top competitors in Czechia, based on cross-visitation, are KFC (13.50%), Burger King (3.24%), Bageterie Boulevard (1.99%), Starbucks (1.77%), and Popeyes (1.03%). This indicates that customers who visit McDonald's also frequently visit these brands.
Traffic workload identifies peak hours, informing staffing and resource allocation for better customer service and operational efficiency at Cafe & Restaurants.
McDonald's in Czechia experiences peak traffic between 11:00 and 17:00, with the highest workload at 13:00 (71.31%) and 14:00 (70.93%). Traffic is lowest between 1:00 and 5:00. The traffic workload shows the average level of workload during different times of the day.
Consumer segments analysis by gender and generation enables targeted marketing and product positioning strategies based on unique preferences and behaviors.
McDonald's in Czechia shows a higher affinity with women (75%) compared to men (114%). Among generations, Gen X exhibits a high affinity (115%), while Gen Y (91%) and Gen Z (95%) are under-indexed.