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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
FRUITBAE is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence FRUITBAE performance in the India and how they change over time
See what factors influence FRUITBAE performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of FRUITBAE' competitors in the India
An analysis of FRUITBAE' competitors in the India
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand's foot traffic share, reflecting competitive strength and customer preference within the industry.
FRUITBAE's market performance is at the 99th percentile, positioning it as a leading brand in the Cafe & Restaurants industry in India. This high percentile suggests a strong market presence and significant customer preference compared to its peers. Performance peers in the same percentile range include OarameHa's cake shop, Cafe Coffee Day, Truffles, Karigari, Paradise Biryani, and APS Guntur Kitchen.
Customer Satisfaction (CSAT) reflects customer happiness, affecting loyalty and brand reputation. Tracking CSAT helps identify areas for service improvement.
FRUITBAE's overall CSAT is 80%, a decrease of 6.7 percentage points year-over-year. CSAT varies by state: Telangana leads at 89%, followed by Tamil Nadu at 80% and Kerala at 76%. The trend shows fluctuating CSAT values over the months, peaking in June 2025.
Average check reveals spending patterns, crucial for revenue optimization and strategic pricing decisions to boost profitability.
FRUITBAE's overall average check is INR 519.4, a 14% increase year-over-year. Average check varies by state: Tamil Nadu leads at INR 579.5, followed by Kerala at INR 449.7, and Telangana at INR 323.1. The trend shows fluctuating average check values over the months, peaking in April 2025.
Outlet count signifies brand reach and expansion. Tracking outlets by location informs strategic decisions on market penetration and saturation.
FRUITBAE has the most outlets in Kerala (27), followed by Tamil Nadu (10) and Telangana (2). This distribution indicates a strong presence in Kerala and a more limited presence in the other two states.
Identifying competitors reveals market dynamics. Analyzing cross-visitation patterns informs strategies to attract customers from rival establishments.
FRUITBAE's top competitors, based on customer cross-visitation, are Pizza Hut (6.32%), KFC (6.21%), Dindigul Thalappakatti Restaurant (4.94%), Al Taza (2.53%), and Barbequeen Restaurant (1.95%). This indicates a significant overlap in customer base with these fast-food and casual dining brands.
Traffic workload reveals peak hours, informing staffing and resource allocation for efficient operations and maximized customer satisfaction.
FRUITBAE experiences peak traffic between 11 AM and 10 PM, with the highest workload observed between 5 PM and 7 PM. There is very little to no activity between midnight and 10 AM.
Consumer segments inform targeted strategies. Gender and generation insights enable tailored marketing, improving engagement and brand resonance.
FRUITBAE has a higher affinity among women (118) compared to men (95). Among generations, Gen Z (116) and Gen Y (106) show higher affinity compared to Gen X (67). This suggests FRUITBAE resonates more with younger demographics and women.