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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Frontera is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Frontera performance in the Brazil and how they change over time
See what factors influence Frontera performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Frontera' competitors in the Brazil
An analysis of Frontera' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reflects brand strength and customer preference, crucial for competitive assessment and strategic decision-making.
Frontera in Brazil's Cafe & Restaurants industry holds a leading market performance with a percentile of 99, positioning it in the top 1% of brands. This indicates strong customer preference. Performance peers in the same percentile: Restaurante Didge Steakhouse Pub, Legado Parrilla, Ohana Sushi Bar, Complexo Bohemia, Tora Bar e Restaurante, Kombina Felice Restaurante Italiano.
Customer satisfaction (CSAT) gauges loyalty and indicates service quality, directly impacting brand reputation and revenue.
Frontera's overall customer satisfaction (CSAT) in Brazil is 51%, a decrease of 14.7 percentage points year-over-year. The Southeast Region shows a similar CSAT level of 51% with the same decrease. This indicates a decline in customer perception, potentially affecting future growth.
Average check reflects customer spending habits and pricing strategy, influencing revenue and profitability.
Frontera's average check in Brazil is 96.90 BRL, reflecting a 15.10% increase year-over-year. The Southeast Region mirrors this average. This suggests customers are spending more per visit, potentially boosting revenue.
Outlet count indicates market reach and brand presence, directly influencing customer accessibility and market share.
Frontera operates 16 outlets in Brazil's Southeast Region. This defines the current scale of its physical presence and potential customer touchpoints within that geographic area.
Identifying key competitors and their cross-visitation rates helps refine marketing strategies and retain customers.
Frontera's top competitors based on customer cross-visitation include McDonald's (18.97%), Burger King (8.20%), Camarada Camarão (5.62%), Casa do Alemão (4.92%), and China Town (4.68%). These brands share Frontera's customer base.
Understanding traffic workload by hours helps optimize staffing and resource allocation to meet peak demands.
Frontera's traffic workload peaks between 12:00 PM and 8:00 PM, with the highest traffic at 2:00 PM (59.16%). Minimal traffic occurs between midnight and 10:00 AM. This information allows for optimized staffing and service during peak hours.
Analyzing consumer segments by gender and generation enables targeted marketing, enhancing engagement and ROI.
Frontera's customer base shows a higher affinity towards women (92%) and Gen X (191%). Men are over-represented (107%) compared to the average consumer, Gen Y is under-represented (85%). The data indicates that the brand resonates particularly well with Gen X customers.