Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
French Truck Coffee is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence French Truck Coffee performance in the United States and how they change over time
See what factors influence French Truck Coffee performance in the United States and how they change over time
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Available by subscription
An analysis of French Truck Coffee' competitors in the United States
An analysis of French Truck Coffee' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
French Truck Coffee holds a leading market performance at the 98th percentile. This indicates a strong competitive position, reflecting high customer preference. Performance peers include Seager & Sons, Clinton Station Diner, Whale Harbor Seafood Buffet, Taste of İstanbul-Mediterranean Cuisine, Julio's Mexican Food, and Pharmacy Burger.
Customer satisfaction (CSAT) reflects brand loyalty and service quality, directly impacting customer retention and revenue growth.
Overall customer satisfaction for French Truck Coffee is 78%, up by 1.6 percentage points year-over-year. Louisiana shows a higher CSAT at 79% with 4 percentage point growth, while Tennessee has a lower CSAT at 64% with a decrease of 19.7 percentage points. The CSAT trend shows fluctuations from April to June 2025.
Average check reflects customer spending habits and pricing strategy effectiveness, influencing overall revenue and profitability.
The overall average check for French Truck Coffee is $9.70, a decrease of 7.2% year-over-year. Louisiana's average check is $9.60, with no growth. The average check values fluctuated between $8.04 and $12.81 from April to June 2025.
Number of outlets indicates brand reach and expansion, reflecting growth strategy and market penetration across different regions.
French Truck Coffee has 9 outlets in Louisiana and 3 in Tennessee. This distribution highlights a stronger presence in Louisiana compared to Tennessee.
Analyzing competitors reveals market dynamics, customer preferences, and competitive advantages, informing strategic positioning and growth initiatives.
The top competitors for French Truck Coffee, based on cross-visitation, are Cafe Du Monde and Cafe Beignet (14.42% each), followed by Ruby (7.69%), McDonald's and Acme Oyster House (6.73% each). This indicates customer overlap and potential areas for differentiation.
Traffic workload by hours shows peak operational times, enabling efficient staffing and resource allocation to meet customer demand.
Traffic workload peaks between 9 AM and 12 PM, with the highest workload at 10 AM (67.49%). There is minimal to no traffic between midnight and 6 AM. This data is critical for staffing and resource management.
Understanding consumer segments enables targeted marketing, personalized experiences, and optimized product offerings to enhance customer engagement.
Women show a high affinity towards French Truck Coffee (87%). Men are overrepresented (111%). Gen X are overrepresented (116%), while Gen Y show underrepresentation (86%). Gen Z displays significant overrepresentation (207%), indicating high affinity.