Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Foodmaster is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Foodmaster performance in the Netherlands and how they change over time
See what factors influence Foodmaster performance in the Netherlands and how they change over time
Available by subscription
Available by subscription
An analysis of Foodmaster' competitors in the Netherlands
An analysis of Foodmaster' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Foodmaster, with a market performance of 99%, is a leading brand in the Cafe & Restaurants industry in the Netherlands, placing it in the top 1% of brands. This indicates a strong market presence relative to competitors like Super Bros, Santa Maria Pizzeria & Steakhouse, Pazze e Pizze, The Breakfast Club, 30ML, and Fulu, which all share a similar high percentile.
Customer satisfaction (CSAT) reflects how pleased customers are with their experiences, impacting loyalty and brand reputation.
Foodmaster's overall CSAT is 73%, a decrease of 9 percentage points year-over-year. This indicates a potential decline in customer satisfaction and highlights a need to investigate the reasons behind this drop to maintain customer loyalty and brand image in the Netherlands.
Average check reflects customer spending per visit, impacting revenue. Monitoring it helps optimize pricing and promotions.
The overall average check for Foodmaster is 13.6 EUR, reflecting a 4.4% increase year-over-year. This suggests customers are spending more per visit, which positively impacts revenue in the Netherlands. The data shows that in June 2025 the average check was at its peak.
Number of outlets indicates brand reach and market presence, influencing customer accessibility and revenue potential.
Foodmaster has 48 outlets in the Netherlands. This number represents the brand's current reach within the country, showing where customers can access the brand.
Understanding competitors helps refine strategies, identify opportunities, and maintain a competitive edge in the market.
The top competitors for Foodmaster, based on customer cross-visitation, are McDonald's (13.64%), KFC (4.55%), De Beren (4.55%), Wok van Pejo (3.41%), and Kwalitaria (2.27%). This shows which brands share Foodmaster's customer base in the Netherlands.
Analyzing traffic workload by hour helps optimize staffing, promotions, and resource allocation to match customer demand.
Foodmaster experiences peak traffic between 17:00 and 18:00, with 57.92% and 58.20% traffic workload respectively. The lowest traffic is during the early morning hours (0:00-9:00). This information can help with staffing and marketing efforts.
Understanding consumer segments enables targeted marketing and product development to better meet diverse customer needs.
Women show high affinity (88%) towards Foodmaster, while men are overrepresented (107%). Gen X and Gen Y are represented at 84% and 86% respectively, while Gen Z has a lower affinity (49%). This suggests targeted marketing towards women and Gen X/Y might be more effective.