Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
FIVE STAR is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence FIVE STAR performance in the Thailand and how they change over time
See what factors influence FIVE STAR performance in the Thailand and how they change over time
Available by subscription
Available by subscription
An analysis of FIVE STAR' competitors in the Thailand
An analysis of FIVE STAR' competitors in the Thailand
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
FIVE STAR holds a leading position in Thailand's Cafe & Restaurants industry with a 99th percentile market performance. This signifies a strong competitive advantage, indicating it captures more customer foot traffic than most peers. Performance peers in a similar range: Jim Thompson, Neo suki, Osaka Ohsho, Caravansaray Restaurant, ริมบ้านชานเมือง Rim Baan Chan Muang, Somtam Nua - Central Embassy.
Customer satisfaction is vital for brand loyalty and repeat business, directly impacting long-term revenue and growth.
FIVE STAR's overall customer satisfaction is 80%, a decrease of 8.2 percentage points year-over-year. Satisfaction varies by location, with Phra Nakhon Si Ayutthaya Province at 88%, Nonthaburi Province at 79%, and Chon Buri Province significantly lower at 25%. The trend over the last 3 months shows fluctuation, peaking in May.
Average check reflects customer spending per visit, crucial for revenue optimization and profitability analysis.
FIVE STAR's overall average check is 315.2 THB, showing a substantial increase of 68.1% year-over-year. Phra Nakhon Si Ayutthaya Province has the highest average check at 449.1 THB. The average check has increased over the past three months, with the highest check being recorded in June.
Outlet count indicates brand's market reach and expansion strategy, reflecting its physical presence and accessibility.
FIVE STAR has a significant presence in Thailand, with Nonthaburi Province leading with 43 outlets. Chiang Mai and Chon Buri Provinces follow closely with 42 outlets each. Pathum Thani Province has 32 outlets. This distribution indicates key markets for the brand.
Identifying key competitors helps refine marketing strategies and differentiate offerings to gain a competitive edge.
The top competitors for FIVE STAR, based on cross-visitation, are Café Amazon (10.4%), KFC (4.0%), Suki Teenoi (3.2%), WAAN KRUNG • หวานกรุง (2.4%), and Sushiro (2.4%). This indicates customers who visit FIVE STAR also frequent these brands, highlighting potential areas for competitive analysis.
Traffic workload analysis optimizes staffing and resource allocation to meet demand at different times of the day.
FIVE STAR experiences peak traffic workload between 10 AM and 6 PM, with the highest traffic around 5 PM (45.39). There is a significant drop in traffic after 8 PM. These insights can inform staffing decisions.
Understanding consumer segments allows for targeted marketing, improving engagement and brand resonance with key demographics.
FIVE STAR's consumer base shows a high affinity among women (76 index) and an even higher affinity among men (112 index). Gen Y shows an affinity index of 118. Gen X and Gen Z are under-indexed relative to the average consumer.