Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fazer is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Fazer performance in the Finland and how they change over time
See what factors influence Fazer performance in the Finland and how they change over time
Available by subscription
Available by subscription
An analysis of Fazer' competitors in the Finland
An analysis of Fazer' competitors in the Finland
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals competitive strength and customer preference, showing brand's share of foot traffic in the industry.
Fazer's market performance is in the top 1%, making it a leading brand. This percentile indicates strong customer preference and competitive edge. Competitors within a similar range are not specified as all performancePeers are at the same percentile.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term success.
Fazer's overall customer satisfaction is at 78%, a 0.5 percentage point increase year-over-year. The highest CSAT was recorded in May 2025 (86.08), while the lowest was in April 2025 (74.31). This indicates a generally positive customer experience with recent improvements.
Average check is vital for revenue analysis. It shows spending per customer, crucial for profitability and pricing strategies.
The overall average check for Fazer is 14 EUR, a 15.30% increase year-over-year. The highest average check was recorded in May 2025 (15.60 EUR), while the lowest was in April 2025 (12.92 EUR). This indicates increased spending per customer over the past year.
Outlet count indicates market reach and growth. Monitoring this helps assess expansion and regional presence effectiveness.
Fazer has 30 outlets in Mainland Finland. This number provides a snapshot of Fazer's physical presence and distribution network within the country.
Understanding key competitors via cross-visitation helps refine strategies, identify opportunities, and maintain competitive advantage.
The top competitors for Fazer, based on customer cross-visitation, include McDonald's (8.09%), Friends & Brgrs (6.94%), Hesburger (5.20%), Restaurant Zetor (5.20%), and Burger King (4.62%). This data shows where Fazer's customers also spend their money.
Traffic workload reveals peak hours, enabling resource optimization and staffing to meet customer demand effectively.
Fazer experiences peak traffic workload between 14:00 and 16:00, reaching a high of 65.88. Traffic starts increasing at 7:00, peaks in the afternoon, and declines sharply after 18:00. This indicates the need for optimized staffing and resource allocation during peak hours.
Analyzing consumer segments helps tailor marketing, improving engagement and ROI by addressing specific demographic needs.
Women (128) and Gen Y (125) demonstrate high affinity for Fazer compared to the average consumer. Men (83), Gen X (66) and Gen Z (85) are under-indexed. The brand has a stronger engagement with women and Gen Y.