Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Fatburger is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Fatburger performance in the Mexico and how they change over time
See what factors influence Fatburger performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Fatburger' competitors in the Mexico
An analysis of Fatburger' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals the brand's competitive strength, reflecting customer preference within the Cafe & Restaurants industry in Mexico.
Fatburger holds a leading position at the 98th percentile in Mexico's Cafe & Restaurants industry, indicating a strong competitive presence and high customer preference. Peers sharing this leading range include El Güero Ens 1981, K-Bolas, Pastelerías Esperanza, El Compita Taquería, Loco Marino and Lupillos.
Customer satisfaction (CSAT) is vital. It reflects the customers' happiness with the brand, affecting loyalty, repurchase rates, and positive word-of-mouth referrals.
Fatburger demonstrates high customer satisfaction in Mexico, with an overall CSAT of 89%, a significant 9.6 percentage point increase year-over-year. The State of Mexico shows particularly strong satisfaction at 98% representing a substantial growth of 30.1 percentage points.
Average check indicates the typical spending per customer, influencing revenue. Monitoring this metric helps to understand customer spending habits and optimize pricing strategies.
The average check for Fatburger in Mexico is 304.3 MXN, reflecting a 3.2% increase year-over-year. In the State of Mexico, the average check is 304.2 MXN. These figures suggest stable customer spending habits.
Tracking the number of outlets indicates brand's reach and expansion, reflecting growth and market penetration efforts in the Cafe & Restaurants sector.
Fatburger has 1 outlet in the State of Mexico. This reflects the brand's current footprint in the region. Further expansion will grow it's market share.
Identifying key competitors is crucial for strategic positioning. It allows a brand to understand its competitive landscape and tailor strategies to gain an edge.
Fatburger's customers in Mexico also frequent Rodizio, Sushi Roll, McDonald's and Starbucks, each with 11.11% cross visitation, and RosaNegra (5.56%). These brands represent Fatburger's main competitors for customer visits.
Analyzing traffic workload by hours helps to optimize staffing and resource allocation. This ensures efficient service during peak times and improves the overall customer experience.
Fatburger's traffic peaks between 12:00 and 22:00, with the highest traffic around 17:00 (65.43%). This data suggests a focus on staffing and operations during the afternoon and evening hours to manage the workload effectively.