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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
El Pescadito is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence El Pescadito performance in the Mexico and how they change over time
See what factors influence El Pescadito performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of El Pescadito' competitors in the Mexico
An analysis of El Pescadito' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
El Pescadito, with a market performance of 99, is a leading brand. This high percentile means it captures a significant share of customer visits compared to its peers in Mexico's Cafe & Restaurants industry. Competitors like Xáloh. Amantes del café, La Langosta, Matisse, El Gobernador, Assaggio Italian Cuisine, and Baristi are in a similar range.
Customer satisfaction (CSAT) reflects customer happiness. High CSAT scores indicate customer loyalty, positive brand perception, and potential for repeat business.
El Pescadito demonstrates strong customer satisfaction with an overall CSAT of 74%, a 7.9pp increase year-over-year. Sonora shows the highest CSAT at 83%, while the State of Mexico reports 69%. Analyzing the dynamic CSAT data shows fluctuations between April and June 2025, peaking in April.
Average check (Avg Check) reveals how much customers spend per visit. Monitoring this KPI helps assess pricing strategies, menu appeal, and customer spending habits.
El Pescadito's overall average check is 203.5 MXN, a 7.8% increase year-over-year. Sonora has the highest average check at 236.7 MXN. The State of Mexico shows 202.6 MXN. Reviewing the trend data, fluctuations in average check values were observed between April and June 2025, with the highest spend in May.
Number of outlets indicates brand reach and market presence. Tracking outlet distribution informs expansion strategies and regional market penetration efforts.
El Pescadito has a total of 5 outlets distributed across three states: Sonora (3 outlets), Sinaloa (1 outlet), and the State of Mexico (1 outlet). Most outlets are located in Sonora, indicating a strong presence there. There are no new outlets detected between the selected periods.
Identifying competitors reveals alternative choices for customers. Analyzing cross-visitation patterns helps understand competitive dynamics and customer preferences.
El Pescadito's top competitors based on cross-visitation are La Casa de Toño (6.62%), Caffenio (5.15%), Little Caesars Pizza (5.15%), Carl's Jr. (4.41%), and KFC (3.68%). These brands represent alternative dining options frequently visited by El Pescadito's customers, pointing competitive overlap.
Traffic workload by hour pinpoints peak and off-peak times. This data supports staffing, inventory management, and promotional scheduling for optimal efficiency.
El Pescadito experiences peak traffic between 13:00 and 15:00, with the highest workload at 14:00 (61.88). Traffic gradually increases from 7:00, peaks in the afternoon, and declines significantly after 17:00. The restaurant is closed between 22:00 and 7:00.
Consumer segment analysis by gender and generation informs targeted marketing and positioning. Affinity insights reveal key demographic characteristics of the customer base.
El Pescadito's customer base shows a strong affinity towards women (92). Men over-index (105). Gen Z customers display a high affinity (369), while Gen X (61) and Gen Y (88) are under-indexed.