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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Dr. Chicken is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Dr. Chicken performance in the Indonesia and how they change over time
See what factors influence Dr. Chicken performance in the Indonesia and how they change over time
Available by subscription
Available by subscription
An analysis of Dr. Chicken' competitors in the Indonesia
An analysis of Dr. Chicken' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand strength, reflecting customer preference and competitive positioning within the Cafe & Restaurants industry.
Dr. Chicken holds the 96th percentile in market performance, indicating a leading position. This suggests a strong brand presence. Peers in a similar range include Grand Kota Bintang, Roti Bakar Bandung Mantap, Soto Mie Puri H. Darjo, Taichan Bagor, Mie Ayam Sari Rasa Pak Rudi, and SAS - Soto Ayam Surabaya.
CSAT measures customer happiness, directly impacting loyalty and revenue. Declining CSAT signals potential service or product issues needing urgent attention.
Overall customer satisfaction for Dr. Chicken is 58%, a decrease of 29.4 percentage points year-over-year. The Java region reflects this overall satisfaction. A decreasing CSAT score indicates the brand needs to address potential issues to improve customer experience.
Outlet count indicates brand reach and market presence. Expansion reflects growth strategy, while declines suggest consolidation or market challenges.
Dr. Chicken has 21 outlets in Java and 1 in Sumatra. The concentration in Java indicates a strong regional presence, while the single outlet in Sumatra suggests potential for expansion in that region.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and highlighting opportunities for differentiation.
Top competitors for Dr. Chicken include Pizza Hut and Richeese Factory, each with a 12.5% cross-visitation rate. Other competitors are Bebek Pak Ndut Bogor Air Mancur, Magenta Coklat, and Waroeng Steak & Shake (6.25% each).
Traffic workload reveals peak hours, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and maximizes sales.
Dr. Chicken experiences peak traffic workload between 16:00 (55.09%) and 21:00 (51.11%), with a low between 0:00 and 5:00 (0%). This data suggests the need for increased staffing during peak hours to optimize service.
Understanding consumer segments enables targeted marketing. Gender and generation insights inform tailored messaging and product offerings, enhancing engagement.
Dr. Chicken's consumer base shows a high affinity with men (index 151) and Gen X (index 163), indicating these segments are strongly represented. Women (index 37) and Gen Y (index 143) are also present but to a lesser extent when compared to men and Gen X.