Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
De IJswinckel is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence De IJswinckel performance in the Netherlands and how they change over time
See what factors influence De IJswinckel performance in the Netherlands and how they change over time
Available by subscription
Available by subscription
An analysis of De IJswinckel' competitors in the Netherlands
An analysis of De IJswinckel' competitors in the Netherlands
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
De IJswinckel, with a market performance percentile of 99, is a leading brand, placing it in the top 1% of brands. This indicates a strong market presence compared to competitors like Şerifoğlu, Massimo Gelato, Délifrance, Mooie Boules, Ubuntu Strandbar and Dabka.
Customer satisfaction is crucial as it directly impacts loyalty, repurchase rates, and positive word-of-mouth, driving long-term brand success.
De IJswinckel shows a customer satisfaction rate of 85% in the Netherlands, a 0.4 percentage point increase year-over-year. The CSAT trend from April to June 2025 shows increasing customer satisfaction, peaking in June, indicating positive customer perception of the brand.
Outlet count indicates brand reach and market penetration, reflecting expansion efforts and potential revenue streams across different locations.
De IJswinckel has 17 outlets in the Netherlands. This reflects the brand's physical presence and market coverage within the country during the analyzed period.
Competitor analysis is vital for identifying market rivals and understanding their customer overlap, enabling strategic positioning and competitive advantages.
McDonald's is the top competitor of De IJswinckel, with a cross-visitation rate of 13.27%. Other competitors include La Place (6.12%), Verhage (4.08%), Heinde (3.06%), and Starbucks (2.04%), indicating customer overlap and potential areas for competitive differentiation.
Traffic workload analysis is key for optimizing staffing, inventory, and marketing efforts to align with peak customer activity times.
De IJswinckel experiences peak traffic workload between 14:00 and 20:00, with the highest activity around 15:00. Traffic workload is minimal between 0:00 and 11:00 and after 21:00, reflecting typical restaurant peak hours.
Consumer segment insights enable targeted marketing by understanding audience demographics, preferences, and behaviors for personalized campaigns.
Women are overrepresented among De IJswinckel's consumers, indicated by an affinity index of 106.00, while men are slightly underrepresented, with an index of 96.00. Gen X also show high affinity (106.00) while Gen Y and Gen Z are under-indexed, suggesting that Gen X like the brand more than other generations.