Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Crumbl is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Crumbl performance in the Canada and how they change over time
See what factors influence Crumbl performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Crumbl' competitors in the Canada
An analysis of Crumbl' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Brand's share of foot traffic indicates competitive strength and customer preference in the cafe & restaurants industry.
Crumbl, with a MARKET PERFORMANCE percentile of 99 in Canada's cafe & restaurants sector, is a leading brand (top 1%). This high percentile indicates strong customer preference compared to competitors like Masakali Indian Cuisine, Pacini, Krispy Kreme Doughnuts, Freshii, La Belle Province and Annalakshmi, all at the 99th percentile.
Customer satisfaction reflects brand perception, impacting loyalty and growth in the competitive Cafe & Restaurants industry.
Crumbl's overall customer satisfaction in Canada is 81%, a 6.7 percentage point increase year-over-year. Alberta shows 81% satisfaction, a 5.3pp increase, while Ontario has 78% with a 3.8pp increase. CSAT increased between April and June 2025. This indicates a positive trend in customer perception and experience.
Outlet count indicates market reach and expansion, reflecting brand investment and accessibility across Canada.
Crumbl has 3 outlets in Ontario, 2 in Alberta, and 1 in Nova Scotia between 2025-05-01 and 2025-07-31. This shows the distribution of Crumbl stores across these provinces, with Ontario having the highest concentration.
Identifying competitors through cross-visitation reveals direct rivals and customer preferences in the Cafe & Restaurants market.
Crumbl's top competitors based on customer cross-visitation are Tim Hortons (10.96%), McDonald's (9.65%), Subway (6.14%), Starbucks (4.39%), and A&W Canada (3.95%). This shows that customers who visit Crumbl also frequent these major chains.
Analyzing traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak times.
Crumbl's peak traffic hours are between 12:00 PM and 6:00 PM, with the highest workload around 12:00 PM (54.63%). Traffic starts increasing at 8:00 AM (26.31%), remains high throughout the afternoon, and declines significantly after 9:00 PM (37.57%).
Understanding consumer demographics allows for tailored marketing, optimized product offerings, and enhanced brand engagement.
Crumbl's consumer base shows a high affinity with women (Index 153) and Gen Y (Index 105). Men are under-indexed (Index 65). Gen X (Index 91) and Gen Z (Index 89) are under-indexed. This indicates that marketing towards women and Gen Y may yield stronger results.