Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Circle K is in the lower 16% of brands
Sample of brands in the same percentile
See what factors influence Circle K performance in the Canada and how they change over time
See what factors influence Circle K performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Circle K' competitors in the Canada
An analysis of Circle K' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand's foot traffic share, revealing competitive strength and customer preference in the industry.
Circle K's market performance is in the lower 16%, indicating a critically low market standing. This means Circle K captures a smaller share of customer traffic compared to its competitors like K A Guiao INIHAW, Bev's Country Diner, Chez Ti-Bi, Sandwich Factory, Shawarma Hot Spot, and The Lobby Grill which are in adjacent percentile range.
Outlet count indicates brand reach and market penetration, influencing accessibility and customer convenience.
Circle K has 8 outlets in Ontario, 2 in Nova Scotia, and 1 each in New Brunswick and British Columbia. Ontario accounts for the majority of Circle K's presence in Canada.
Identifying top competitors helps understand the competitive landscape and benchmark performance against industry rivals.
Circle K's top competitors, based on customer cross-visitation, are Tim Hortons and McDonald's (100%), followed by Nino D'Aversa Bakery, Eggscellent Grill and Bar, and KFC (50%).
Traffic workload patterns reveal peak hours and customer flow, enabling efficient staffing and resource allocation.
Circle K experiences peak traffic workload between 19:00 and 22:00, with the highest workload at 21:00. The lowest traffic workload occurs between 3:00 and 5:00.
Analyzing consumer segments allows targeted marketing, improving engagement and ROI by tailoring strategies to specific groups.
Circle K's customer base shows a high affinity index for women (125), indicating they are over-represented. Men is under-represented (84). The brand has high affinity index for Gen Z (463) and Gen X (221), meaning they are strongly over-represented.