Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chocoberry is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Chocoberry performance in the United Kingdom and how they change over time
See what factors influence Chocoberry performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Chocoberry' competitors in the United Kingdom
An analysis of Chocoberry' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile reveals a brand’s share of foot traffic, indicating competitive strength and customer preference.
Chocoberry, with a Market Performance of 99, is a leading brand. This high percentile indicates strong market dominance, placing it in the top 1% of Cafe & Restaurants brands in the United Kingdom. Its peers, including The Farm House, Rio's Piri Piri, Heathfield Farm - Dining & Carvery, VITTORIA, Grind and Delhi Wala, share similarly high positions.
Customer Satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. High CSAT scores correlate with repeat business and positive word-of-mouth.
Chocoberry's overall CSAT is 80%, a 2.9 percentage point increase year-over-year. England shows 81% satisfaction with a 4 percentage point growth, while Wales shows 53% satisfaction with a -32.8 percentage point decrease, indicating a significant regional disparity in customer experiences requiring further investigation.
Average Check (Avg Check) indicates customer spending per visit, reflecting pricing strategy and menu appeal, directly impacting revenue.
Chocoberry's overall average check is £16.1, down 21.4% year-over-year. England's average check is £15.8. The decrease needs attention as it signals potential revenue decline or shifting customer purchase behavior. Further analysis is required to understand the cause of the decrease.
Number of Outlets reflects market presence and expansion strategy. A growing number suggests brand investment and increased customer access.
Chocoberry has 12 outlets in England and 1 in Wales. The concentration in England shows the primary market focus, while the single outlet in Wales indicates room for expansion or a test market.
Competitor analysis identifies key players and overlap in customer base, informing competitive strategies and differentiation efforts.
Chocoberry's top competitors based on cross-visitation are McDonald's (6.56%), chaiiwala (5.74%), Amrut Leicester (3.28%), Nando's (2.46%), and MANJAROS (2.46%). This indicates a customer overlap, suggesting these brands offer similar value propositions or target the same consumer segments. McDonald's and chaiiwala have the biggest overlap.
Traffic Workload identifies peak hours, crucial for staffing, inventory, and marketing to optimize customer experience and resource allocation.
Chocoberry's peak traffic occurs between 17:00 (5:00 PM) and 22:00 (10:00 PM), with the highest workload at 21:00 (9:00 PM) at 61.95. Traffic is lowest in the early morning hours. Operational strategies should align with these patterns for staffing and resource management.
Consumer segment analysis allows targeted marketing, increasing relevance and effectiveness by aligning messaging with specific demographic needs.
Chocoberry's consumer base shows high affinity among women (74 affinity index) and especially men (117 affinity index). Gen Y is highly represented (167 affinity index) while Gen X (44 affinity index) and Gen Z (43 affinity index) are under-indexed. Marketing should target men and Gen Y.