Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Chinawok is in the top 2% of brands
Sample of brands in the same percentile
See what factors influence Chinawok performance in the Peru and how they change over time
See what factors influence Chinawok performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of Chinawok' competitors in the Peru
An analysis of Chinawok' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chinawok, with a Market Performance of 98 in Peru's Cafe & Restaurants industry, holds a leading position, ranking in the top 2% of brands. This indicates a strong market presence and high customer preference compared to peers like Muelle Criollo, Big Boy El Polo, cevichería LA ESQUINA AZUL sede Tahua, Zig Zag, BarBarian, and La Bonbonniere, all positioned at 98. This underscores Chinawok's dominance.
Customer satisfaction reflects customer loyalty and brand perception, impacting retention and revenue.
Chinawok's overall customer satisfaction (CSAT) is 44%, a slight increase (0.2pp) year-over-year. CSAT in Lima is significantly higher at 52%, showing a 6.8pp increase. The CSAT dynamic data reveals fluctuating satisfaction levels between April and June 2025. These fluctuations indicate variable customer experiences that may need investigation to ensure consistent satisfaction across all touchpoints.
Outlet count indicates market reach and brand penetration within the country.
Chinawok has 37 outlets across Peru. Lima dominates with 23 outlets, followed by Arequipa and Callao with 3 each, La Libertad with 2, and Ancash, Junín, Puno, Ica, Piura, and Lambayeque with 1 each. This distribution indicates a strong focus on Lima, with potential opportunities for expansion in other regions to increase brand presence and market share.
Competitor analysis reveals the competitive landscape, guiding differentiation and strategic positioning.
Chinawok's top competitors, based on cross-visitation, are KFC and Chili's Grill & Bar (12.5% each), followed by Ohashi Maki, Starbucks, and Fridays (8.33% each). High cross-visitation suggests shared customer bases, indicating a need for Chinawok to strengthen its unique selling points and customer loyalty programs to retain customers and attract those who also visit competing brands.
Traffic workload indicates peak hours, crucial for resource allocation and operational efficiency.
Chinawok experiences peak traffic between 10:00 AM and 9:00 PM, with highest workload between 12:00 PM and 6:00 PM. This data indicates when staffing and resources should be maximized to efficiently handle customer demand and ensure a positive customer experience during these peak hours. Low traffic from midnight to 5:00 AM suggests opportunities for focusing on other tasks.
Consumer segments inform targeted marketing, ensuring relevance and engagement with key demographics.
Chinawok's consumer base shows a higher affinity among women (129 index) and Gen Y (167 index). The index indicates how strongly a given segment is represented relative to the average consumer (Index = 100). These segments are overrepresented. Men (82 index) are underrepresented.