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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burgertory is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burgertory performance in the Australia and how they change over time
See what factors influence Burgertory performance in the Australia and how they change over time
Available by subscription
Available by subscription
An analysis of Burgertory' competitors in the Australia
An analysis of Burgertory' competitors in the Australia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Burgertory is a leading brand in Australia's Cafe & Restaurants industry, securing a top 1% market performance. This percentile indicates a strong competitive position and high customer preference compared to peers like Hamara Gaadi, Vapiano, Amalfi Pizza & Pasta, Mikazuki, Hashtag Burgers and Waffles, and Brazico Brazilian Churrasco, who share the same percentile.
CSAT reflects customer happiness, influencing loyalty and brand reputation. Higher satisfaction often leads to repeat business and positive word-of-mouth.
Burgertory's overall customer satisfaction (CSAT) is 85%, reflecting positive customer sentiment. However, there is a decrease of 4.2 percentage points year-over-year. Victoria mirrors the overall satisfaction at 85%, with a similar decrease of 4.6 percentage points, which may require attention to maintain customer loyalty.
Average Check reveals spending habits, influencing revenue strategies. Monitoring this metric helps optimize pricing and product offerings.
The overall average check for Burgertory is 30.4 AUD, reflecting the typical customer spend. There is a 4.9% decrease year-over-year, suggesting potential shifts in customer spending habits or menu preferences. Victoria shows the same average check, but growth is stable at 0%.
Outlet count signals brand reach. More locations increase access and market presence, driving growth and brand visibility within the market.
Burgertory has 18 outlets in Australia, with a strong presence in Victoria (17 outlets) and a smaller presence in New South Wales (1 outlet). The concentration in Victoria highlights a strategic focus, while expansion into New South Wales signals growth efforts.
Competitor analysis helps brands understand the competitive landscape, identify opportunities, and refine strategies to gain a competitive edge.
Burgertory's customers also frequently visit McDonald's (8.72%), KFC (7.56%), Hungry Jack's Burgers (4.65%), El Jannah Chicken (4.65%), and Domino's Pizza (3.49%). This cross-visitation highlights the competitive set and shared customer base in the Cafe & Restaurants sector.
Traffic workload reveals peak hours. Understanding visit patterns allows for efficient staffing, inventory management, and targeted promotions.
Burgertory experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest volume between 5:00 PM and 8:00 PM. There is some traffic at 0:00-2:00 AM, and then significantly decreased activity during the early morning hours (3:00 AM to 6:00 AM).
Understanding consumer segments enables targeted marketing. Tailoring campaigns to specific demographics enhances engagement and brand affinity.
Burgertory's customer base shows a high affinity with women (117 index) and Gen X (171 index). Women are overrepresented among Burgertory customers. Gen X customers are significantly more engaged than average. Affinity Index values provide qualitative insights, not segment population percentages.