Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
BURGER LOUNGE is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence BURGER LOUNGE performance in the India and how they change over time
See what factors influence BURGER LOUNGE performance in the India and how they change over time
Available by subscription
Available by subscription
An analysis of BURGER LOUNGE' competitors in the India
An analysis of BURGER LOUNGE' competitors in the India
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates the brand’s share of foot traffic, revealing its competitive strength and customer preference.
BURGER LOUNGE's market performance is in the top 1% which signals a leading position in the Cafe & Restaurants industry in India. This indicates strong customer preference and a competitive edge. Performance peers within the same range include: Cream Centre Gurugram, Baati Chokha Restaurant Gorakhpur, Angat 22 The Restaurant & Banquet, De Mom's Kitchen, Kulcha Lal Parantha Das, Beyond Flavours.
Customer satisfaction (CSAT) shows how happy customers are. Higher CSAT often means repeat business and positive word-of-mouth, crucial for growth.
BURGER LOUNGE's overall CSAT is 91%, up by 0.9 percentage points year-over-year. This indicates a strong positive customer experience. In Kerala, the CSAT is also 91%, with a similar increase, suggesting consistent satisfaction across locations.
Average check reflects how much customers spend per visit. Tracking this helps understand pricing effectiveness and identify upselling opportunities.
BURGER LOUNGE's overall average check is 413.7 INR, a 9% increase year-over-year. This suggests customers are spending more per visit. In Kerala, the average check is also 413.7 INR, indicating consistent spending habits across regions.
Outlet count indicates brand reach. More outlets can mean greater market presence and accessibility for customers, driving revenue growth.
BURGER LOUNGE has 17 outlets in Kerala and 1 in Karnataka. This shows a strong presence in Kerala, while Karnataka presents an opportunity for expansion to increase market coverage.
Identifying key competitors highlights the competitive landscape. Understanding their strengths and weaknesses informs strategic decision-making.
BURGER LOUNGE's top competitors based on customer cross-visitation are KFC (7.60%), FRUITBAE (3.51%), Chicking (3.51%), Topform Restaurant (2.92%), and M Grill - Paragon Group (2.92%). This reveals brands that attract a similar customer base.
Traffic workload by hour reveals peak times. Optimizing staffing and promotions for these periods maximizes efficiency and customer satisfaction.
BURGER LOUNGE experiences peak traffic between 17:00 and 20:00, with the highest workload at 19:00 (69.09%). Traffic starts increasing from 11:00 and declines after 22:00, with minimal activity between 0:00 and 10:00.
Analyzing consumer segments informs targeted marketing. Tailoring strategies to different groups maximizes engagement and ROI.
BURGER LOUNGE's customer base shows a high affinity for women (index 108) and significant affinity for Gen Y (index 106) and Gen Z (index 122). Gen X is under-indexed (40). This suggests the brand resonates strongly with younger generations and women.