Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger King is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger King performance in the Peru and how they change over time
See what factors influence Burger King performance in the Peru and how they change over time
Available by subscription
Available by subscription
An analysis of Burger King' competitors in the Peru
An analysis of Burger King' competitors in the Peru
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Burger King in Peru is in the top 1% of brands, a leading position. This high percentile signifies strong market presence and customer preference compared to its peers like El Jardin - Healthy Food And Coffee.
Customer Satisfaction (CSAT) reflects brand perception. Changes over time indicate effectiveness of customer experience initiatives.
Overall customer satisfaction for Burger King in Peru is 39%, a 25 percentage point decrease year-over-year. In Lima, CSAT is 38%, also showing a significant decline. This indicates a need to improve customer experience strategies.
Average check reveals customer spending per visit. Monitoring this KPI helps understand pricing strategy effectiveness and sales trends.
The average check for Burger King in Peru is 29.7 PEN, a 12.7% decrease year-over-year. In Lima, the average check is 29.4 PEN, showing no growth. Declining average check suggests a need to evaluate menu pricing or promotional strategies.
Outlet count indicates market reach and expansion. Changes in outlet numbers reflect business growth and strategic decisions.
Burger King has 33 outlets in Peru. Lima has the most with 27 outlets, dominating the distribution. Cusco, Junín, Ica, Piura, La Libertad and Lambayeque have a single outlet each, showing diversification.
Competitor analysis identifies key rivals. Cross-visitation data reveals customer preferences and competitive landscape dynamics.
Top competitors for Burger King in Peru, based on cross-visitation, are KFC (10.81%), Papa Johns Pizza (8.11%), Starbucks (8.11%), Bembos (8.11%), and McDonald's (8.11%). This indicates shared customer base, highlighting the need to differentiate.
Traffic workload by hour reveals peak times. Understanding traffic patterns enables optimized staffing and resource allocation.
Traffic workload for Burger King in Peru peaks between 17:00 (58.32) and 20:00 (62.71), with the highest workload at 19:00 (64.21). This indicates the busiest hours, requiring optimal resource management.
Consumer segment analysis by gender and generation guides marketing efforts. It allows targeted campaigns based on consumer demographics.
Burger King's customer base in Peru is 60% women and affinity index of 126 for men. Gen Y shows an affinity index of 83, while Gen Z shows an affinity index of 474. This high affinity indicates the segment's strong interest.