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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger Factory is in the top 6% of brands
Sample of brands in the same percentile
See what factors influence Burger Factory performance in the United States and how they change over time
See what factors influence Burger Factory performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Burger Factory' competitors in the United States
An analysis of Burger Factory' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reflects a brand's share of foot traffic, indicating its competitive strength and customer preference.
Burger Factory's market performance is at the 94th percentile, positioning it as a leading brand. This indicates a strong market presence and high customer preference compared to its peers like MT's Pizza King, TAT'S Delicatessen, Backyard Hot Pot and Korean BBQ, Blazing Grill, Amigos Mexican Restaurant & Cantina, and Two Cows Creamery and Bistro.
Customer satisfaction is crucial for brand loyalty and growth. High CSAT scores indicate effective service and customer experience strategies.
Burger Factory demonstrates excellent customer satisfaction with an overall CSAT score of 98%, a 9.7pp increase year-over-year. This improvement highlights successful strategies in enhancing customer experiences. In Illinois, the CSAT score is also 98%.
Average check reveals customer spending habits, impacting revenue. Monitoring changes helps adjust pricing and promotional strategies.
The average check at Burger Factory is $29.3 USD, a 16.6% increase year-over-year. This indicates customers are spending more per visit, which suggests successful upselling or increased menu prices. In Illinois, the average check is $29.3 USD.
Outlet count indicates brand reach and growth. Expansion strategies depend on market analysis and resource allocation effectiveness.
Burger Factory has 1 outlet in Illinois. This indicates a focused presence in the state. Further expansion could broaden market coverage and brand visibility.
Competitor analysis identifies key rivals and cross-visitation patterns. This informs strategies to strengthen customer retention and acquisition.
Burger Factory's top competitors based on customer cross-visitation are Qahwah House (16.67%), Wing Snob (8.33%), Pepe's Mexican Restaurant (8.33%), Chipotle Mexican Grill (8.33%), and Dave's Hot Chicken (4.17%). These brands attract Burger Factory's customers, signifying potential for competitive strategy adjustments.
Traffic workload analysis helps optimize staffing and resource allocation. Understanding peak hours improves customer service and operational efficiency.
Burger Factory's peak traffic workload occurs between 17:00 and 21:00, with a high of 65% at 19:00. The lowest traffic is between 02:00 and 10:00. This data informs staffing and resource allocation for optimal service.
Analyzing consumer segments by gender and generation informs targeted marketing and positioning strategies, maximizing engagement and ROI.
Burger Factory's customer base shows a higher affinity towards men (index 151) and Gen Y (index 133), suggesting these segments are overrepresented compared to the average consumer. Women are underrepresented (index 40) as are Gen X (index 55). These insights can guide marketing efforts.