Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Burger Factory is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Burger Factory performance in the Canada and how they change over time
See what factors influence Burger Factory performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of Burger Factory' competitors in the Canada
An analysis of Burger Factory' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Burger Factory holds a leading position with a 99th percentile in Canada's Cafe & Restaurants industry, placing it in the top 1% of brands. This indicates a strong market presence compared to peers like Karahi Point, Turtle Jack's, Nando's, Fatburger, Royal Paan and Demetres, all positioned within a similar high-performance range.
Customer satisfaction (CSAT) reflects brand perception and loyalty, impacting long-term revenue and brand reputation. Increase in CSAT indicates improvement.
Burger Factory's overall CSAT is 89%, with a 1.9 percentage point increase year-over-year, indicating improved customer sentiment. Quebec shows a high CSAT of 93% with a significant growth of 4.5 percentage points, while Ontario has a CSAT of 88% with 1.3 percentage points growth. Recent CSAT trend from April to June 2025 shows fluctuations, peaking in May before decreasing slightly in June.
Average check reveals customer spending habits, reflecting menu pricing, customer affluence and effectiveness of upselling strategies.
Burger Factory's overall average check is 23.70 CAD, a 10% decrease year-over-year. British Columbia leads with an average check of 24.80 CAD, while Ontario reports 23.70 CAD and Quebec showing a lower average of 16.90 CAD. The average check fluctuated between April and June 2025, peaking in May.
Number of outlets indicates brand reach and market penetration, reflecting expansion strategy and potential revenue generation capability.
Burger Factory has 34 outlets in Ontario, demonstrating its strongest presence there. British Columbia has 2 outlets, and Quebec has 1 outlet. This distribution highlights Ontario as a key market for Burger Factory, with expansion opportunities existing in British Columbia and Quebec.
Competitor analysis identifies key players attracting the same customer base, crucial for strategic positioning and competitive advantage.
Burger Factory's top competitors based on customer cross-visitation are Tim Hortons (9.81%), McDonald's (4.10%), Popeyes Louisiana Kitchen (3.07%), Subway (2.78%), and Starbucks (2.34%). This data indicates that Burger Factory's customers also frequent these establishments, suggesting potential areas for Burger Factory to differentiate and attract more loyal customers.
Traffic workload analysis by hour reveals peak times, enabling optimized staffing and resource allocation for enhanced customer experience.
Burger Factory experiences peak traffic between 11:00 and 22:00, with the highest workload around 17:00-19:00. Traffic is significantly lower in the early morning hours (0:00 - 10:00), indicating a need to align staffing and operational strategies with these varying demand patterns. Most probably the brand does not work during this time.
Analyzing consumer segments by Gender and Generation helps tailor marketing and positioning strategies for maximum impact and relevance.
Burger Factory shows a high affinity with women (84%) and men (111%). The brand is popular with Gen X (92%), Gen Y (102%), and Gen Z (106%). This suggests a broad appeal across different age groups, with a particularly strong affinity among Gen Z and a slightly under-indexed affinity with Gen X. The affinity numbers represent how much more or less likely each segment is to engage with the brand compared to an average consumer.