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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Buffalo Wings & Rings is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Buffalo Wings & Rings performance in the Jordan and how they change over time
See what factors influence Buffalo Wings & Rings performance in the Jordan and how they change over time
Available by subscription
Available by subscription
An analysis of Buffalo Wings & Rings' competitors in the Jordan
An analysis of Buffalo Wings & Rings' competitors in the Jordan
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Buffalo Wings & Rings holds a leading market position in Jordan's Cafe & Restaurants industry with a performance percentile of 99, placing it in the top 1%. This indicates strong competitive positioning. Performance peers include Meat and Cheese Abdoun, Jabal, Chixter, Qahwa BLK, Mijana, and AJDA Coffee & Bakery, all within the same leading percentile range.
Customer satisfaction (CSAT) is crucial, reflecting customer loyalty and brand perception, directly impacting revenue and long-term business success.
Buffalo Wings & Rings demonstrates high customer satisfaction in Jordan, with an overall CSAT of 93%, a significant 11 percentage point increase year-over-year. Aqaba shows the highest CSAT at 96%, followed by Balqa at 94% and Amman at 90%. This suggests a positive customer experience across different states, particularly in Aqaba and Balqa.
Average check reflects spending per customer, influencing revenue. Tracking it helps optimize pricing, promotions, and menu to boost profitability.
The overall average check for Buffalo Wings & Rings in Jordan is 19.90 JOD, reflecting an 8.5% increase year-over-year. Balqa has the highest average check at 20.80 JOD, while Aqaba has the lowest at 15.00 JOD. This indicates variations in customer spending habits across different regions.
Number of outlets indicates market reach and expansion, influencing brand visibility and accessibility to customers across different locations.
Buffalo Wings & Rings has a total of 14 outlets in Jordan. Amman has the most outlets with 11, followed by Balqa with 2, and Aqaba with 1. This concentration of outlets in Amman suggests a strategic focus on the capital city.
Understanding competitors aids in strategic positioning, highlighting areas for differentiation and improvement to maintain a competitive edge.
The top competitors for Buffalo Wings & Rings in Jordan, based on cross-visitation, are McDonald's (6.73%), Habibah Sweets (5.05%), Ocean (4.71%), Qahwa BLK (4.38%), and Crispy chicken (4.38%). This shows that customers of Buffalo Wings & Rings also frequently visit these establishments.
Analyzing traffic patterns helps optimize staffing, manage resources, and tailor marketing efforts to peak hours, improving operational efficiency.
Traffic workload for Buffalo Wings & Rings in Jordan peaks between 19:00 and 22:00, with the highest workload recorded at 22:00 (63.47%). Conversely, there is minimal to no traffic workload between 4:00 and 11:00. This data indicates the busiest hours for the brand.
Analyzing consumer segments informs targeted marketing, allowing brands to tailor strategies to specific demographics, enhancing engagement and ROI.
Buffalo Wings & Rings' customer base in Jordan consists of 93% women (Affinity Index) and 103% men (Affinity Index). Among generations, Gen X has an Affinity Index of 72%, Gen Y has an Affinity Index of 94%, and Gen Z has an Affinity Index of 189%. Gen Z customers are notably over-indexed.