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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Boba Guys is in the top 3% of brands
Sample of brands in the same percentile
See what factors influence Boba Guys performance in the United States and how they change over time
See what factors influence Boba Guys performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Boba Guys' competitors in the United States
An analysis of Boba Guys' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance reveals brand strength and customer preference, critical for strategic decisions and competitive positioning.
Boba Guys' MARKET PERFORMANCE is at the 97th percentile, indicating a leading position. This suggests a strong brand presence. Performance peers in similar range include Eischen's Bar, Dock's Oyster House, Brick Alley Pub & Restaurant, Lillie Mae's Southern Buffet, Turkey and the Wolf, and La Dolce Vita.
CSAT reflects customer loyalty and service quality, directly impacting brand reputation and repeat business. Essential for identifying areas of improvement.
Boba Guys' overall customer satisfaction (CSAT) is 68%, a decrease of 4 percentage points year-over-year. In California, CSAT is 66%, also showing a decrease. The dynamic CSAT data shows fluctuations month to month, with a peak in June 2025.
Outlet count indicates brand reach and expansion, a key factor in market presence and revenue generation across different regions.
Boba Guys has 17 outlets in California and 2 in New York. California accounts for the majority of Boba Guys' store presence, showing a concentration of business activities.
Competitor analysis identifies key rivals, revealing competitive landscape and informing strategies to gain market share and customer loyalty.
The top competitors for Boba Guys are Starbucks (10% cross-visitation), In-N-Out Burger (8.33%), Farmhouse Kitchen Thai Cuisine (6.67%), Denny's (5%), and Happy Lemon (5%). This data shows where Boba Guys customers also spend their money.
Traffic workload highlights peak hours, enabling efficient staffing and resource allocation to optimize customer experience and operational efficiency.
Boba Guys experiences peak traffic workload between 11 AM and 6 PM, with the highest traffic around 3 PM (61.02%). There is almost no traffic between midnight and 9 AM.
Understanding consumer segments allows tailoring marketing to specific demographics, enhancing engagement and optimizing ROI through personalized campaigns.
Boba Guys' customer base shows a high affinity among women, with an index of 117, indicating they are overrepresented compared to the average consumer. Men index at 85. Generationally, Gen Z has a strong affinity (index of 190), followed by Gen Y (130) and Gen X (58).