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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
bbq Chicken is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence bbq Chicken performance in the Canada and how they change over time
See what factors influence bbq Chicken performance in the Canada and how they change over time
Available by subscription
Available by subscription
An analysis of bbq Chicken' competitors in the Canada
An analysis of bbq Chicken' competitors in the Canada
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
bbq Chicken is a leading brand in Canada's Cafe & Restaurants industry, securing a market performance percentile of 99. This puts them in the top 1% of brands, indicating strong customer preference compared to peers like Pizza 73, Sardar Ji, Dosa Boyz, Mucho Burrito Fresh Mexican Grill, Thai Express Restaurant, and Zauq Mississauga, who also share this top-tier market position.
Customer satisfaction (CSAT) reflects brand perception. Higher scores suggest customer loyalty and positive brand affinity, crucial for retention and growth.
bbq Chicken boasts a strong overall CSAT score of 88%, a 0.6 percentage point increase year-over-year. Satisfaction varies by location: New Brunswick leads at 93%, while Alberta scores 83%. British Columbia shows notable improvement (3.1pp increase) highlighting regional differences in customer experience.
Average check reveals customer spending habits. Monitoring this KPI helps in pricing strategies and understanding customer value and potential revenue streams.
The overall average check for bbq Chicken is CAD 30.80, reflecting a 6.9% increase year-over-year. Average check values vary across provinces, with New Brunswick leading at CAD 41.30 and Alberta at CAD 26.90, showcasing regional differences in spending.
Outlet count indicates brand reach and market presence. Growth in outlet numbers often reflects expansion and potential for increased revenue generation.
bbq Chicken has a presence across multiple Canadian provinces. Ontario leads with 23 outlets, followed by Alberta (13) and British Columbia (11). New Brunswick and Saskatchewan each have 1 outlet, reflecting a more limited presence in these regions.
Understanding key competitors and customer cross-visitation patterns informs competitive strategies and helps identify opportunities for differentiation.
Customers of bbq Chicken also frequently visit McDonald's (5.41%), Tim Hortons (5.26%), and The Apricot Tree Cafe (4.98%). A&W Canada and Gyubee Japanese Grill share a smaller cross-visitation rate of 2.42%. This highlights direct and indirect competitors for bbq Chicken.
Traffic workload by hour unveils peak operational times. Resource allocation during these periods is key for optimal service and customer experience.
Traffic at bbq Chicken peaks between 17:00 and 20:00, with the highest workload at 19:00 (61.61%). Activity is lowest overnight, gradually increasing from 11:00. Efficient staffing during peak hours is crucial for customer satisfaction.
Understanding consumer demographics drives targeted marketing. Knowing who your customers are allows for tailored campaigns and product development efforts.
Consumer gender mix is evenly split. The generational mix reveals Gen Z is over-indexed (124%), followed by Gen Y (114%), while Gen X is under-indexed (75%), suggesting that the brand resonates more strongly with younger demographics.