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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Baskin-Robbins is ahead of most brands
Sample of brands in the same percentile
See what factors influence Baskin-Robbins performance in the Georgia and how they change over time
See what factors influence Baskin-Robbins performance in the Georgia and how they change over time
Available by subscription
Available by subscription
An analysis of Baskin-Robbins' competitors in the Georgia
An analysis of Baskin-Robbins' competitors in the Georgia
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin-Robbins' market performance is at the 62nd percentile, indicating average/above average market standing compared to peers in Georgia's Cafe & Restaurant industry. This position reflects a solid level of customer preference and traffic. Peers in similar range: Sophora terrace, Cafe with a great view, Cloud9 lounge & bar, Twin Peaks, Station Cafe, The Quiet Woman Pub.
Outlet count indicates brand's market presence. Growth in outlet numbers signals expansion, increased accessibility, and potential market share gains.
Baskin-Robbins has a limited presence in Georgia with one outlet each in Autonomous Republic of Adjara, Imereti, and Shida Kartli. The distribution is spread across these regions, indicating a need for possible further expansion strategy.
Analyzing competitors reveals market dynamics, customer preferences, and opportunities for differentiation to gain a competitive edge.
McDonald's is the most frequently visited competitor by Baskin-Robbins' customers (28.57% cross-visitation). Other competitors include Entrée, ძველი ამბარი/Old Ambari, Royal Indian restaurant, and BEIRUT SAJ RESTAURANT, each with 14.29% cross-visitation. This suggests shared customer interest.
Traffic workload analysis optimizes staffing, resource allocation, and marketing efforts to meet demand effectively and enhance customer experience.
Baskin-Robbins experiences peak traffic between 11 AM and 9 PM, with a noticeable workload around 11 AM (49.07%). Traffic volume is minimal during the early morning hours (0 AM to 9 AM). Resource allocation should align with these peak demand times to improve efficiency.