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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Baskin-Robbins is in the top 10% of brands
Sample of brands in the same percentile
See what factors influence Baskin-Robbins performance in the United Arab Emirates and how they change over time
See what factors influence Baskin-Robbins performance in the United Arab Emirates and how they change over time
Available by subscription
Available by subscription
An analysis of Baskin-Robbins' competitors in the United Arab Emirates
An analysis of Baskin-Robbins' competitors in the United Arab Emirates
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Baskin-Robbins in the UAE holds a leading market position at the 90th percentile. This indicates a strong competitive standing, with performance peers including Vazhiyoram Restaurant Shabiya10, Calicut Notebook Restaurant, Farha Al Madina Bakery & Restaurant, Nomad Day Bar, Shater Musaffah Shabiya 9 and The Lounge at Address Beach Resort Fujairah.
Customer satisfaction reflects brand perception and loyalty, impacting repeat business and long-term growth in the cafe & restaurant sector.
Customer satisfaction for Baskin-Robbins in the UAE is at 38%, a decrease of 24.9 percentage points year-over-year. In Dubai, CSAT is 43%, down by 20.1 percentage points. The CSAT trend fluctuated between 28.57% and 64.29% from April to June 2025.
Outlet count indicates market reach and expansion, crucial for assessing brand accessibility and growth potential in the industry.
Baskin-Robbins has 6 outlets in Dubai, 5 in Sharjah, 4 in Abu Dhabi, 2 in Umm al-Quwain, and 1 each in Ajman and Ras al-Khaimah, reflecting varied market presence across the Emirates.
Competitor analysis identifies key rivals and customer preferences, guiding strategies for market share and competitive advantage.
Customers of Baskin-Robbins also visit KFC (14.63%), McDonald's (14.63%), Pizza Hut (12.20%), Starbucks (12.20%), and Burger King (9.76%), highlighting key competitors in the UAE's cafe & restaurant market.
Traffic workload distribution guides staffing and resource allocation, optimizing service during peak hours in the cafe & restaurant sector.
Traffic workload at Baskin-Robbins peaks between 17:00 and 22:00, reaching a high of 56.04% at 20:00. The lowest traffic is between 3:00 and 7:00, informing operational adjustments.
Understanding consumer segments informs targeted marketing, enhancing engagement and brand relevance within the cafe & restaurant sector.
Women show over-indexed affinity (63%), and Men has a high affinity (121%). Gen Y has an average affinity (103%), and Gen Z has a high affinity (278%) for Baskin-Robbins.