Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Backhaus Pieroth is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Backhaus Pieroth performance in the Germany and how they change over time
See what factors influence Backhaus Pieroth performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Backhaus Pieroth' competitors in the Germany
An analysis of Backhaus Pieroth' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's foot traffic share, indicating competitive strength and customer preference within the cafe & restaurant industry.
Backhaus Pieroth holds a leading market position at the 96th percentile. This indicates a strong brand presence, preferred by customers over many competitors. Performance peers in the same range include Kailash Parbat, Ankara Restaurant, Wirtshaus Karthäuser, Waldrasthaus Karches, September and Pier 1.
Customer satisfaction reflects brand perception. Tracking this metric helps identify areas needing improvement, enhancing loyalty and driving positive word-of-mouth.
Overall customer satisfaction for Backhaus Pieroth is 61%, a decrease of 11.7 percentage points year-over-year. In North Rhine-Westphalia, customer satisfaction is at 58%, also showing a decrease. The CSAT dynamic data indicates fluctuation, highlighting the need to understand the drivers.
Outlet count indicates market reach. Monitoring outlet distribution helps assess brand accessibility and informs expansion strategies across different regions.
Backhaus Pieroth has 9 outlets in Rhineland-Palatinate and 5 in North Rhine-Westphalia. Rhineland-Palatinate constitutes 100% of the base value, suggesting it is the primary region of operation.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs competitive strategies and reveals opportunities to capture market share.
The top competitors for Backhaus Pieroth, based on customer cross-visitation, are Schneiders Bäckerei (12%), Cafe Del Sol (8%), Burger King (8%), McDonald's (8%) and Schauay (4%). This indicates overlap in customer base.
Traffic workload by hour reveals peak times. Understanding customer traffic patterns informs staffing, inventory management, and targeted promotional efforts.
Peak traffic for Backhaus Pieroth occurs between 09:00 and 16:00, with the highest workload around 10:00 (64.16%). Traffic starts increasing significantly from 05:00. Understanding this helps optimize resource allocation.
Consumer segments reveal customer preferences. Understanding gender and generational demographics enables targeted marketing strategies to resonate with specific groups.
Women exhibit a high affinity (98) for Backhaus Pieroth, while men show an affinity index of 101. Gen X has a very high affinity at 172, whereas Gen Y has an affinity of 45, suggesting they are less represented among customers.