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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Backhaus Nahrstedt is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Backhaus Nahrstedt performance in the Germany and how they change over time
See what factors influence Backhaus Nahrstedt performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Backhaus Nahrstedt' competitors in the Germany
An analysis of Backhaus Nahrstedt' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Backhaus Nahrstedt holds a leading market position with a percentile of 99 in Germany's Cafe & Restaurants industry, placing it in the top 1%. This signifies strong customer preference relative to peers like Restaurant Hanedan, Piazza Colombo, Bursa Kebap Evi, Bäckerei & Konditorei Bolten, Bäckerei Schifferl, and Spargelhof Heuer, Restaurant Fuhrberger Spargelwirtschaft, Erdbeeren & Heidelbeeren which are also in a similar percentile range.
Customer satisfaction reflects customer loyalty and directly impacts brand reputation and revenue. Monitoring CSAT helps identify areas for service improvement.
Backhaus Nahrstedt's overall customer satisfaction is 74%, a decrease of 4.6 percentage points year-over-year. In Thuringia, the CSAT is also 74%, showing a decrease of 5.8 percentage points. The dynamic CSAT data shows fluctuation between 70.13 and 80 during the reported period.
Average check indicates how much customers spend per visit, crucial for revenue forecasting and understanding spending behavior.
The overall average check for Backhaus Nahrstedt is 10.1 EUR, an increase of 34.6% year-over-year. In Thuringia, the average check is 10.2 EUR, with no growth. The monthly dynamics vary, ranging from 8.53 EUR to 10.97 EUR.
Outlet count shows brand reach. Tracking growth guides expansion strategies and reveals market penetration effectiveness.
Backhaus Nahrstedt has 68 outlets in Thuringia and 5 in Bavaria. This distribution indicates a strong presence in Thuringia compared to Bavaria, suggesting a concentration of operations in the former region.
Competitor analysis helps identify direct rivals and understand customer preferences, informing competitive strategies and marketing efforts.
Backhaus Nahrstedt's customers also frequently visit McDonald's (10.66% cross visitation) and Burger King (9.02% cross visitation). Other competitors include Zucker & Zimt, papperts GmbH, and Kartoffelkäfer each with 3.28% cross visitation, suggesting a diverse competitive landscape.
Traffic workload analysis uncovers peak hours. Adapting staffing and resources maximizes efficiency and improves customer experience.
Backhaus Nahrstedt experiences peak traffic between 8 AM and 4 PM, with the highest workload around 10 AM (57.17%). Traffic is minimal between 9 PM and 5 AM, indicating the operational hours and customer visit patterns.
Consumer segments reveal key demographics, enabling targeted marketing and product development based on specific customer characteristics.
Backhaus Nahrstedt's customer base shows high affinity toward women (82), while men are over-indexed with an affinity index of 110. Gen X is over-indexed (170), while Gen Y (28) and Gen Z (46) are under-indexed, suggesting marketing strategies should consider these differences.