Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Backhaus Hackner is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Backhaus Hackner performance in the Germany and how they change over time
See what factors influence Backhaus Hackner performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Backhaus Hackner' competitors in the Germany
An analysis of Backhaus Hackner' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's share of foot traffic, a key indicator of competitive strength and customer preference.
Backhaus Hackner's MARKET PERFORMANCE is in the top 1% in Germany's Cafe & Restaurants industry, positioning it as a leading brand. This indicates a strong market presence compared to peers like Ochs N Willi, Treffpunkt Fischhalle, Impasto Rosso, CAFE ESPECIAL, Grill Box and Backspielhaus, all within a similar percentile range.
Customer satisfaction (CSAT) reflects the degree to which customers' needs and expectations are met by a company's products or services.
Backhaus Hackner demonstrates strong customer satisfaction with an overall CSAT of 86%, a 5 percentage point increase year-over-year. In Bavaria, the CSAT also stands at 86%. While satisfaction peaked at 96.97% in April 2025, it decreased to 78.79% by June 2025, signaling a potential area for investigation.
Average check is the average amount each customer spends, indicating spending habits and potential revenue per transaction.
Backhaus Hackner's overall average check is 7.60 EUR, reflecting a 7.80% decrease year-over-year. The average check in Bavaria is also 7.60 EUR. Monitoring this decline is important to understand potential impacts on revenue.
Tracking the number of outlets indicates business scale, market penetration, and growth within the Cafe & Restaurants industry.
Backhaus Hackner has 41 outlets in Bavaria. This number indicates a significant physical presence in the region, crucial for accessibility and market share.
Identifying main competitors helps a brand understand the competitive landscape, crucial for strategic positioning and gaining market share.
Backhaus Hackner's top competitors, based on customer cross-visitation, include McDonald's (18.57%), Sipl Brot (10.00%), KFC (5.71%), Ristorante Al Castello (4.29%) and Mary's Café Lounge (4.29%). This data highlights the competitive landscape influencing customer choices.
Understanding traffic workload by hours helps optimize staffing, manage resources efficiently, and improve customer experience during peak times.
Backhaus Hackner experiences peak traffic between 9:00 AM and 12:00 PM, with the highest workload at 10:00 AM (59.21%). There is virtually no traffic between 8:00 PM and 6:00 AM, indicating operational hours heavily influence customer visits.
Analyzing consumer segments enables businesses to tailor marketing strategies to specific groups, maximizing engagement and marketing ROI.
Backhaus Hackner's customer base shows higher affinity among women (index 76, under-indexed) and significantly higher affinity among men (index 113, over-indexed). Generation X shows high affinity (index 161, over-indexed), while Generation Y is under-indexed (index 71).