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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Bäckerei u. Konditorei Musswessels GmbH & Co. KG is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Bäckerei u. Konditorei Musswessels GmbH & Co. KG performance in the Germany and how they change over time
See what factors influence Bäckerei u. Konditorei Musswessels GmbH & Co. KG performance in the Germany and how they change over time
Available by subscription
Available by subscription
An analysis of Bäckerei u. Konditorei Musswessels GmbH & Co. KG' competitors in the Germany
An analysis of Bäckerei u. Konditorei Musswessels GmbH & Co. KG' competitors in the Germany
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile reveals competitive strength and customer preference, reflecting brand's share of foot traffic in the industry.
Bäckerei u. Konditorei Musswessels GmbH & Co. KG's market performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Germany. This means the brand outperforms most competitors in attracting customers. Performance peers in a similar range include Hofbraukeller, Steel Vintage Bikes Café, Kin za, Hi! Chili 海椒 (Sichuan Tapas Bistro), Backhaus Mahl GmbH & Co. KG, and Landbäckerei Stinges.
Customer satisfaction (CSAT) indicates customer happiness, affecting loyalty and brand perception. Changes reveal performance trends and areas for improvement.
The overall customer satisfaction for Bäckerei u. Konditorei Musswessels GmbH & Co. KG is 67%, a decrease of 2.2 percentage points year-over-year. In Lower Saxony, CSAT is also 67%, with a decrease of 1.8 percentage points. This indicates a potential need to investigate factors impacting customer satisfaction and implement strategies for improvement.
Average check reflects spending per transaction, impacting revenue. Monitoring its trend helps in pricing strategies and understanding customer purchasing behavior.
The overall average check for Bäckerei u. Konditorei Musswessels GmbH & Co. KG is 9.4 EUR, showing a 5% increase year-over-year. In Lower Saxony, the average check is 9.5 EUR, with no change. This suggests successful upselling strategies or increased customer spending per visit.
Outlet count indicates brand reach. Changes reflect expansion or contraction, influencing market presence and accessibility to customers.
Bäckerei u. Konditorei Musswessels GmbH & Co. KG has 62 outlets in Lower Saxony and 3 in North Rhine-Westphalia. This distribution shows a strong presence in Lower Saxony, indicating its primary market.
Identifying competitors shows market rivalry and customer choices. Tracking cross-visitation aids in understanding customer preferences and competitive positioning.
Customers of Bäckerei u. Konditorei Musswessels GmbH & Co. KG also frequently visit McDonald's (8.62%), Burger King (4.60%), Cafe Extrablatt (4.60%), Lorenz Bäcker Victorbur GmbH (4.60%), and Bäckerei Hoppmann KG (4.02%). This indicates that these brands are perceived as alternatives by customers.
Traffic workload by hour reveals peak times, aiding in staffing and resource allocation for optimal service and customer experience.
The peak traffic workload for Bäckerei u. Konditorei Musswessels GmbH & Co. KG occurs between 8:00 AM and 12:00 PM, with the highest point at 12:00 PM (56.13%). There is another smaller peak at 4 PM. Traffic is minimal between 10:00 PM and 5:00 AM. This data suggests the need for increased staffing and resource availability during peak hours.
Consumer segment analysis helps in targeted marketing. Gender and generation affinity insights help inform marketing and product strategies.
The consumer base of Bäckerei u. Konditorei Musswessels GmbH & Co. KG shows that Women segment has a value of 90% and the Men segment has a value of 106%. Gen X segment has a value of 102% and the Gen Y has a value of 61%.