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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Babas Burgers is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Babas Burgers performance in the Sweden and how they change over time
See what factors influence Babas Burgers performance in the Sweden and how they change over time
Available by subscription
Available by subscription
An analysis of Babas Burgers' competitors in the Sweden
An analysis of Babas Burgers' competitors in the Sweden
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market Performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
Babas Burgers in Sweden has a Market Performance percentile of 99, indicating a leading position in the Cafe & Restaurants industry. This means Babas Burgers captures a significantly higher share of customer traffic compared to most competitors. Performance peers in the same range include Vanak, Le Pain Français, Magari Pizza, bap - Burgers & Pastrami, Lilla Napoli, and Tokyo Ramen.
Customer Satisfaction (CSAT) reflects customer happiness, directly impacting loyalty, brand perception, and future revenue streams.
Babas Burgers has an overall Customer Satisfaction of 60%, a decrease of 11.3 percentage points year-over-year. Östergötland County shows a CSAT of 69% with a 4.4pp increase, while Stockholm County shows a CSAT of 45% with a significant decrease of 26.3pp. The overall decline suggests potential issues needing attention. Discrepancies between counties indicates regionally focused issues.
Average Check indicates the typical transaction value, crucial for revenue forecasting and understanding customer spending habits.
Babas Burgers' overall Average Check is 158.8 SEK, down 3.2% year-over-year. In Stockholm County, the Average Check is 175 SEK, showing no change. The overall decrease suggests customers are spending less per visit, while stability in Stockholm indicates regional differences in spending patterns.
Number of Outlets indicates market reach and brand presence, impacting accessibility and overall revenue potential.
Babas Burgers has 10 outlets in Stockholm County, 2 in Östergötland County, and 1 each in Västra Götaland, Örebro and Gävleborg Counties. The concentration in Stockholm suggests a strong presence in the capital region, with smaller presence in other areas indicating expansion opportunities.
Competitor analysis reveals which brands attract similar customers, crucial for strategic positioning and competitive advantage.
The top competitors for Babas Burgers based on cross-visitation are McDonald's (10.35%), Brödernas (8.62%), Max Burgers (6.90%), Pinchos (5.17%), and Espresso House (5.17%). This indicates that customers who visit Babas Burgers also frequently visit these fast-food and casual dining chains.
Traffic Workload highlights peak hours, enabling efficient staffing and resource allocation to optimize customer experience.
Babas Burgers experiences peak traffic between 11:00 and 18:00, with the highest workload around 12:00 (66.83%). Traffic is minimal before 10:00 and after 21:00. This pattern suggests a lunch and early dinner focus, requiring staffing and resources aligned with these peak times.
Understanding consumer segments enables targeted marketing by tailoring messages to specific demographics like gender and generation.
Babas Burgers' customer base shows a higher affinity among women (63% label, affinity index delta -37.44) and among Men (119% label, affinity index delta 18.78), with Gen X (134% label, affinity index delta 33.58) over-represented while Gen Z (61% label, affinity index delta -39.11) is under-represented. Gen Y show affinity close to average with 98% label and affinity index delta -1.98. This shows who is coming to the restaraunt, but not the actual percentage. Strategic messaging should cater to Gen X.