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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Azteca Mexican is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Azteca Mexican performance in the United States and how they change over time
See what factors influence Azteca Mexican performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Azteca Mexican' competitors in the United States
An analysis of Azteca Mexican' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals brand's foot traffic share, showing competitive strength and customer preference within the Cafe & Restaurants industry.
Azteca Mexican is a leading brand in the United States' Cafe & Restaurants industry, securing its position within the top 1% based on market performance. This high percentile indicates a strong competitive standing, reflecting significant customer preference and foot traffic compared to its peers, including The Hungry Greek, Zipps Sports Grill, Teaspoon, Barra Callao, Fanatico and Chutneys Indian Restaurant, who are within the same top percentile.
CSAT is essential for understanding customer loyalty and identifying areas for improvement to enhance the dining experience and foster positive brand perception.
Azteca Mexican demonstrates a strong customer satisfaction level with an overall CSAT score of 80%, reflecting a 2 percentage point increase year-over-year. Customer satisfaction varies by location, with Washington showing a high satisfaction rate of 82%, while Michigan lags behind at 67%. The trend over the three-month period suggests that CSAT is increasing.
Average check indicates customer spending per visit, crucial for revenue analysis, menu optimization, and understanding customer purchasing behavior.
Azteca Mexican's average check is $29.40, representing a 5.4% increase year-over-year. Washington state shows an average check of $29.60. The average check has decreased over the period from April to June 2025.
Outlet distribution reflects market penetration and growth strategy, informing expansion decisions and optimizing resource allocation across different regions.
Azteca Mexican has a total of 19 outlets, with a significant presence in Washington (14 outlets). The remaining outlets are distributed across Florida, Texas, Mississippi, Michigan, and South Dakota, each having one location. The distribution indicates a strong regional focus in Washington.
Competitor analysis identifies key rivals and customer preferences, guiding strategic positioning and marketing efforts to capture market share effectively.
The primary competitors for Azteca Mexican, based on cross-visitation data, are McDonald's (14.85%), Taco Bell (6.93%), Dutch Bros Coffee (5.94%), Red Robin Gourmet Burgers and Brews (5.45%), and Olive Garden Italian Restaurant (5.45%). This reveals that Azteca Mexican's customers also frequent fast-food and casual dining establishments.
Traffic workload patterns inform staffing, inventory, and marketing strategies to optimize service and maximize sales during peak hours.
Azteca Mexican experiences peak traffic workload between 11:00 AM and 8:00 PM, with the highest workload occurring between 5:00 PM and 6:00 PM. There is almost no traffic between midnight and 6:00 AM.
Understanding consumer segments enables targeted marketing, enhancing engagement and optimizing brand messaging for diverse demographic groups.
Azteca Mexican shows equal representation among both women and men. Gen X, Gen Y, and Gen Z are all over-represented, showing a high affinity for the brand, with Gen Z showing the highest affinity. This insight indicates the brand's appeal across younger demographics.