Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions

Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Applebee's is in the top 8% of brands
Sample of brands in the same percentile
See what factors influence Applebee's performance in the Qatar and how they change over time
See what factors influence Applebee's performance in the Qatar and how they change over time
Available by subscription
Available by subscription
An analysis of Applebee's' competitors in the Qatar
An analysis of Applebee's' competitors in the Qatar
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Applebee's holds a percentile of 92 in Qatar's Cafe & Restaurants industry, classifying it as a leading brand. This position indicates strong market presence and customer preference compared to its competitors. Performance peers within the same percentile range include Mulberry Tavern Doha, Lean N Fit - Home of Delicious & Nutritious Food, Arab Al Mandi Restaurant, Halo The Pearl, nino, and BBQ Tonight.
Customer satisfaction (CSAT) reflects how well a brand meets customer expectations, directly impacting loyalty and revenue generation.
Applebee's overall customer satisfaction in Qatar is 56%, a decrease of 23.1 percentage points year-over-year. In Al Rayyan, CSAT is 32%, showing a significant decline. The CSAT trend shows variability, suggesting opportunities for improvement in customer experience strategies to regain lost satisfaction.
Tracking the number of outlets provides insights into brand expansion and market coverage within a specific region.
Applebee's has 2 outlets in Al Rayyan, Qatar, representing the entire outlet count. There are no growthValue nor growthType insights available for this brand.
Identifying top competitors and cross-visitation patterns allows for strategic benchmarking and competitive positioning.
The top competitors for Applebee's in Qatar, based on customer cross-visitation, are Abajour (9.38%), McDonald's (6.25%), Outback Steakhouse (6.25%), Yee Hwa Millennium Place Hotel (6.25%), and PAUL (6.25%). These brands capture a portion of Applebee's customer base, offering opportunities for targeted marketing to retain and attract customers.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to match customer demand.
Applebee's in Qatar experiences peak traffic between 18:00 and 22:00, with the highest workload at 20:00 (66.83%). Traffic is minimal between 2:00 and 10:00. This workload distribution can inform staffing and promotional strategies to maximize efficiency and customer satisfaction during peak hours.
Understanding consumer demographics and affinities enables targeted marketing and product development strategies.
Consumer segments for Applebee's in Qatar shows that Men are over-represented (133 index value), indicating high affinity. Women are under-represented (29 index value). Gen Y are over-represented (148 index value), indicating high affinity. These insights can guide marketing efforts and menu adaptations to better cater to key customer groups.