Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Açaí is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Açaí performance in the Brazil and how they change over time
See what factors influence Açaí performance in the Brazil and how they change over time
Available by subscription
Available by subscription
An analysis of Açaí' competitors in the Brazil
An analysis of Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the cafe and restaurant industry.
Açaí holds a leading position with a 99th percentile. This strong position indicates substantial foot traffic compared to peers like À La Vontê Pizzaria Guará, La Plancha Casa Shopping and others at 99. It reflects high customer preference.
Customer satisfaction (CSAT) reflects customer loyalty, impacting brand reputation and repeat business. Higher CSAT often correlates with increased revenue.
Açaí has a strong overall CSAT of 90%, with a slight increase of 0.9pp year-over-year. CSAT varies regionally, with the Southeast Region leading at 93% and the North Region lagging at 53%. There is high deviation between best and worst regions.
Average check reveals customer spending habits, directly impacting revenue. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
Açaí's overall average check is 37.6 BRL, showing a 17.2% year-over-year increase. Regional variations exist, with the Central-West Region at 43.6 BRL, indicating stronger spending compared to Northeast's 18.1 BRL.
Number of outlets indicates brand reach and market penetration. A larger presence can increase brand visibility and accessibility for consumers.
Açaí has 286 outlets in the Southeast Region. The distribution of outlets varies significantly by region, reflecting different market strategies or regional demand, with a notable gap between best and worst regions.
Competitor analysis helps identify key players and understand customer preferences. Cross-visitation rates reveal shared customer base and competitive overlap.
McDonald's is the top competitor with a 9.09% cross-visitation rate. Taçaí Mix Totó, Subway, and other local restaurants like José Rodolfo da Silva Restaurante and Serra dos Carvalhos also attract Açaí's customers.
Traffic workload identifies peak hours, enabling efficient staffing and marketing. Understanding customer traffic patterns helps optimize resource allocation.
Açaí experiences peak traffic between 16:00 and 19:00, with the highest workload at 18:00 (48.70). Traffic is significantly lower during early morning hours, indicating business is heavily weighted to late afternoon.
Consumer segments inform targeted marketing. Understanding demographics allows messaging and offers to resonate with specific groups, increasing engagement.
Açaí's customer base is heavily skewed towards women (93% affinity) and Gen Y (170% affinity). This suggests targeted marketing toward these demographics may yield high returns and improve customer retention.